Articles

The Best Email Marketing Tools You Can Use for Free

by Jeremy Banks Evolutesix
If you’re a first timer in email marketing, you might be wondering what tools you can use to help your campaign take off. Like social media having publishing tools, there are various tools you can use for your email campaign that cost less than ten dollars a month and assure you get your money’s worth. 

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But if your budget is a bit tight, there are also a lot of free tools that work just as excellently for your email marketing campaign. Depending on what you need—be it copywriting, testing, or publishing—these tools are here to polish your email campaign. Here are some of the best email marketing tools you can use for free.

1. MailChimp

This list doesn’t necessarily rank top to bottom, but MailChimp is first on the list for a reason. While MailChimp can be considered a paid tool, it also offers a free plan including some handy features. Their free plan allows your business to have up to 2,000 subscribers and 12,000 emails per month. They also integrate with other websites such as Facebook, WordPress, and Google Analytics.

MailChimp also has a feature called the Subject Line Researcher, which gives you various word and phrase choices when you’re unsure of what to put in your subject line. You can even see which keyword combinations get a high rating, so you’ll know how to better phrase your subject line.

It’s also worth noting MailChimp has over 15 million users, so you know it’s one of the best tools out there.

2. Litmus

Litmus is a smart email tool that makes sure your emails look spotless when you send them out. They have features like PutsMail, which lets you preview the way your email will look like to recipients by testing your HTML before you send them. 

Litmus also offers a feature that lets you fine-tune which emails are popular among clients to let you decide on your design, send time, segmentation, and copywriting.

3. Constant Contact

Constant Contact offers a 60-day plan for free, and it includes templates, opt-in forms, analytics, and a library of marketing strategies for your convenience. Constant Contact is a paid tool, though, but they don’t require you to input your credit card details for the free trial. 

Constant Contact has a ton of stock images you can use for your emails, and they even provide editing tools for images.

You can also easily keep track of your subscribers, schedule emails and newsletters to your readers the moment they sign up, and track subscribers’ actions.

4. SendinBlue

SendinBlue is a French email marketing service. Although they have a paid plan, they also provide a free plan that includes 9,000 emails per month with a 300 per day limit to an unlimited number of subscribers. Their website is designed to be easy to navigate, making it easy for beginners to use.

SendinBlue includes responsive design templates, which are essential to your 2018 campaign. 

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There are countless tools you can use to set up your next email marketing campaign. More often than not, you have to pay a little bit for quality service, but even if you’re just cruising through, these (and plenty more) free tools are still undeniably powerful.


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About Jeremy Banks Advanced   Evolutesix

72 connections, 3 recommendations, 317 honor points.
Joined APSense since, December 1st, 2016, From Oxsfordshire, United Kingdom.

Created on Apr 23rd 2018 01:22. Viewed 422 times.

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