The Art of Instagram Hashtagging

As the decade comes to an end, one of the most defining moments in the media domain is the rise of social media platforms. Among the leading social media sites on the internet, Instagram has been widely considered by any social media agency in Davao to be a great space to start-up a brand.

Instagram plays a powerful role in expanding businesses online. As a photo and video-sharing platform, the website pushes the boundaries of marketing and advertising to people all over the world. One of the key features of Instagram that’s being utilized by digital marketing experts is the hashtags.

Hashtags help companies boost their Instagram presence and converting their target audience into legitimate customers. It’s easy to type various things with the use of the # sign, but how do you know that you are using them correctly? Here’s a guide on how successful Instagram businesses use hashtags towards success online:

Trending hashtags are definitely magnets for higher reach and engagements for your page, but you should always keep in mind that when using trending hashtags, it is relevant and related to your post. Irrelevant hashtags used by an Instagram account become grounds to be considered spammy resulting in shadowbans or being partially blocked from interacting or using the account.

If you are targeting a specific audience, utilize niche hashtags. Niche hashtags generate quality engagements for your Instagram posts and profile. Websites like best-hashtags.com and hashtagsforlife.co are great sources of niche hashtags for your content.

For Instagram accounts that post regularly, hashtags used should be changed every once in a while. If you repetitively use the same hashtags for a short span of time, Instagram will mark your profile as a spammer. You can use websites like all-hashtag.com, seekmetrics.com, and displaypurposes.com to look for unique hashtags that are still relevant to your brand.

Managing your social media accounts as a business owner may be too exhausting. That’s why emerging businesses with knowledge in digital media marketing hire a social media agency in Davao to do it for them.

If you are looking for a reliable company that can do wonders how your business’s social media presence, hire Coffeebot Solutions. Check our website to learn more.

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