Shopify SEO Services And Tips That Will Help You

by Sarah Iyer Digital Marketer

Before starting to know anything about Shopify SEO services, it is very important for all of us to know about the entire range of services that a company could possibly offer. All these services are immensely important as they will only enhance the results and make it more beneficial for the company. The most important services offered are –

User Navigation Enhancements

Social Media Strategies

Shopify Technical SEO

Shopify SEO Audit Of The Website

Recommendation Of Shopify Modules

Optimizing Checkout Process And Cart

Optimizing Abandoned Cart Process

Ongoing SEO Strategy

Ongoing External SEO

Boosting SEO And Traffic

Search engine optimisation has always played a huge role in the future of a website, but in Shopify, the equations are entirely different and thus, SEO might be a different thing here, but still, this remains a fact that it is very essential and in this article, we have covered some key steps that will help a lot in Shopify SEO.

Step 1: Optimize Your Shopify Site Structure

The first tip is of course to improve and enhance the site structure and recommendations related to this can be taken from the chosen Shopify SEO company.

The entire goal is to make sure that the traffic coming to the website faces no trouble at all in finding the product that they have been looking for.

The most important tip is that you should never go beyond "categories" and then, "sub-categories" because an easier site structure makes the search engine crawl the site easily during the ranking process.

In addition to product and category pages, you will need to include an "About" page and "Contact" page on your site.

Step 2: Improve The User Experience

The next very obvious step here is enhancing the user experience because this way, you will be able to contain the audience on the website for extended periods of time.

According to experts of Shopify SEO company India, this user-experience can be enhanced in a number of ways and one is by boosting the site’s speed by using a fast and a mobile-friendly theme.

The speed can be further enhanced by using smaller, optimized images; removing any apps you’re not using and lastly, by avoiding using sliders.

The next very interesting way of enhancing user experience is using responsive design for the website and making it multiple-device friendly.

According to the experts of Shopify SEO services, making sure your store works on mobile is important, since shoppers are buying using their smart phones more and more.

Step 3: Research The Right Target Keywords

Keywords are the foundation stone of any website ad therefore, it is very important that you choose the right keywords and here too, the experts of Shopify SEO company India will help you in this.

In this regards, experts say that you need to make a list of at least five main topics that your customers care about and that are closely related to your product.