Relevance Choosing of Email Service Provider in India

In spite of amazing advances in the field of communication due to advent of digitization and proliferation of internet enabled smart devices, email services have been able to retain their relevance in the modern business world. Email is the most useful and important medium of business communication with a universal appeal.

Essence of hosted email services

Preservation of important email communications by implementing an array of security measures is essential for business continuity. This underlines importance of secure storage of emails to help users retrieve business critical communication as and when these are required.

It is found that many enterprises continue to depend on free email services offered by Gmail or Yahoo mail, in spite of availability of reliable and secure email service provider. It must be noted that free email services reduce credibility of your business and the customers may not form a good opinion about stability and trustworthiness of your company.

If you have to build a brand identity of your enterprise by boosting confidence of your existing as well as potential clients, then you need to avail dedicated email hosting services of an established email service provider in India.

It should be noted that free email accounts offered along with web hosting plans are only offered to support basic requirements and should not be perceived as full-fledged business email resource. These are ideally suited for catering to bare minimum requirements of communications of the enterprise.

Major benefits of email hosting services

Security of business critical communications and data is the most relevant advantage of hosted email solutions. Reputed business email service providers secure access to email via IMAP and POP tools that are designed to support data encryption, so that no unauthorized user can access the same.

Secure email solution makes sure that the email accounts are offered seamless protection from viruses and spam. These services support their clients with reliable anti-virus facilities and efficient spam filters. Dependable email services in India have remarkable ability of blocking suspicions or malicious mails well before these are able to enter the system. By blocking infected mails with powerful virus scanners your business mail inbox is secured.

Unique mail address assigned to you by Email Service Provider empowers your business communications. A business specific email address adds authority and trust to the communication so that you are able to win confidence of your prospects and business associates.

Storage of email communication is a vital aspect of these services. Clients can benefit from scalable storage resources provided by email services. This can be used for email archiving or storage of important mails. Customization of storage space for email messages helps enterprises keep important messages for future references.

Things to remember while using email hosting services

Business communications are highly important and sensitive. Therefore one must attach a certain level of seriousness while choosing a right email service provider. It is for the same reason you need to steer clear of free email hosting services. Free mail service providers hardly accept any responsibility in terms of securing your business critical emails.

Although, free email providers follow security measures to a fair extent, one cannot pin any responsibility on these providers in the event of a data loss. In contrast, there are many reputed paid email service providers that offer affordable email hosting plans to their clients and shoulder responsibility of securing clients’ vital data and important emails.

Performance parameters including up-time should reflect in SLAs for enhanced assurance. There are clauses mentioned Service Level Agreement (SLAs) that entitle users for compensation in the event of excessive downtime. Ideal up-time of 99.99 percent is sufficient to ensure seamless availability of email hosting services.

Functional disk space or net space is the actual email storage space that excludes space for trash or junk mail. Users of hosted email services need to confirm this by checking the policies and plans. You should also be aware of the provider’s policy in the event you have consumed entire space that is allotted to you.

 Many providers take precautions to notify their clients in such situations so that necessary steps can be taken to prevent mail bouncing. It is also necessary to check email providers approach with respect to spam mails or unsolicited advertisements.

Use of secure servers by Email Service Provider can protect login credentials of users. Some established email hosts offer 128 bit encryption for protection of email messages. You can also inquire about facility of digital signature, which is gaining increasing importance in terms of legitimacy.

Conclusion

Safe and scalable email communication channels are extremely important for growth of business. There is a plethora of options for choosing an email Email Service Provider, however, one need to confirm reputation of the proposed email host in order to play safe.