Quick Tips for Effective Keyword Research

by Kevin Smith Author
Your keywords are important for making sure that you are properly ranking in the search engines. You do not want to just use any words that are related to your content. It is important that you do some keyword research, but it is imperative that this is done correctly. There are some tips you can use in addition to get advice from professional Chicago SEO services to get it done right.

Look at Your Site Analytics

If you are not taking advantage of website analytics, it is time to familiarize yourself with them. You will be able to see a variety of valuable information, including the search terms that people use to find your website. This is essentially keyword research that requires little effort, so it is important that you utilize it as part of your strategy.

Use Google

When you go to type something into Google, it often finishes your sentence for you. This is something that you can take advantage of to see what people are searching for. Professional Chicago SEO services will likely recommend this method too. Take note of how the search engine finishes your thought and write this down. Just make sure that you are searching for things that are related to the content of your website. This ensures that the keywords are relevant and all you have to do now is test them to ensure that they are solid.

Use Keyword Research Websites

There are a number of these available and some of them are free, so you can use them without any type of commitment. You would put in your desired keyword and get information about its overall popularity. You might also be exposed to variations that people are using more often. Remember that if a keyword is a bit nonsensical, you can use a stop word to ensure proper grammar and flow.

See What Your Target Audience Wants

Ask your target audience what they want to see on your website. This will give you topic ideas and this is really the hardest part of the whole process. Once you have a topic, it is easy to create some keywords that are relevant and then all you have to do is test them to ensure a good ranking. 

Make sure that the company you consult with for professional Chicago SEO services has a good reputation. This ensures that the advice you are given is solid and actionable. Utilize their experience and the information here to make sure that your keyword research produces keywords that will help to increase your website traffic.

About Kevin Smith Senior   Author

137 connections, 0 recommendations, 654 honor points.
Joined APSense since, December 7th, 2016, From Utah, United States.

Created on Sep 20th 2017 02:21. Viewed 174 times.


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