Presentation Design - Defending Your Slides

by Rob Davis Content writer

If the word "victim" is very strong, what about the word "hostage"? Or is it just a "prisoner"? Especially if you are forced to sit down during a sales presentation asking "When will this stop?" You know what I'm saying. And the surest way to know if you may have a problem is if a sales person comes to your office with a laptop. You look at a computer bag and your first idea is that your mother-in-law is on your way with the bag in your hand.

Why do you feel trapped in the "dynamic" rhetoric associated with skipping words and paragraphs that explain that you can't continue your life without buying this amazing new product or service? In most cases, the Slides that make up a sales presentation aren't designed to improve the experience, so they're designed to guide the seller through the discussion. In fact, slides are often designed by sales managers as a way to ensure that they cover all the features that management considers essential to the sales process.

PowerPoint does a great job of providing memory-impaired vendors with a systematic way to remember everything they need to tell their prospects, but usually with the attention of potential customers or even worse. Especially at the expense of their conscience. It may be true that it is often known to say "yes" to eliminate the need for potential customers to sit down and read another slide, but most laptop outlet power records not good. The negative experience of feeling like a prisoner of over 100 slides is more important than any of the benefits that a sales-focused slide deck is trying to offer.

These days, PowerPoint is constantly being used to perform tasks that have never been designed for them. Released in April 1987, PowerPoint 1.0 is a Macintosh-only product that allows non-programmers to easily mount black-and-white OHP film without the need for a graphics department. Software developer Dennis Austin, one of the creators of the upcoming PowerPoint program Presenter, recalls finding an old business plan of the time that outlines the concepts behind the new program. She has the statement, "Allow the creator to control the presentation."

Later that year, creators sold the software to Microsoft in cash and stock.

Modern business will never be the same. Soon, business providers with little or no experience with design basics were able to run thousands of newly empowered "desktop" editors, or generate technically competent scrap. ..

Software has improved over time, and competitors' new products have become more complex and sometimes useful improvements. Over time, it became clear that what this new genre really meant was its ability to be a medium, rather than an increasingly striking transparent design. In other words, computers are no longer computers. , The computer was a show. !!

With each new release of computer-based presentation software, you'll discover new ways to blend in with words and images and dazzle in the dynamic environment of LCD screens and projected images. By the time the first version of Windows 95 was released, Microsoft had announced on the cover that the software was "for those who can't wait for a good idea." Did she suggest that you should use hard brakes instead of spending time creating good content?

And somewhere along the way, the idea was that the image was about the audience, not the presenter flying through the wall of text. Most of the slides that clients send to us for review are designed to help get the presenter on track. When asked if one of the food processor customers needed to include the 18 ingredients in the new vegetable soup on this slide, he replied: Remember them! "