Orange County SEO – A Great Idea in 2020

Going into 2020, many companies are hoping to increase their online presence, and the #1 way to do that is by hiring a SEO firm or utilizing SEO services which will increase their visibility and lead to more revenue.  Some business owners are thinking of mastering SEO, which can be an attractive idea, and those skills are very important, but it is a hard skill to learn.

The reality is that learning effective SEO that will allow you to move the needle in a meaningful way on your websites progress, comes at an expensive cost: lots of time and a lot of trial and error. At the same time, you can’t allow your site to just sit there, like a virtual paperweight, and not produce any sales or income.

Best Results in A Reasonable Timeframe

The best solution if you’re not an SEO expert, is to hire an Orange County SEO expert in Orange County, CA.  A company with the necessary skills and experience to get the best results in a reasonable amount of time: months not years.

The web is where your customers are at, whether you are an online retailer, service business, nonprofit organization, a blogger, an Amazon affiliate, or even a real estate agent.

In addition, the thing any serious business owner wants to see is their brand show up high, above all of their competitors. Not only does that mean your business is doing better or will be doing better than your competition if your ranking above them on the first page of search engine results pages, it also provides a sense of accomplishment which all business owners are striving for.

If these benefits aren’t enough to solidify the need for SEO, definitely following the benefits of hiring a SEO Company in Orange County, should make it crystal clear. You dig it?

Importance of SEO in Online World

The most important reason why SEO is important to your online business is that 93% of all online experiences begin with a search engine. Now simple math says that all of your customers are online, one way or another.

Google is the #1 visited website in the world, so of course they are on Google, especially when they are looking to make a purchase. This is where being on a search engine, and actually being visible becomes important – because the whole world is online. 

Search Engine Ranking

The first step is to of course have a solid product you are selling. Hiring a marketing agency and a search engine optimization company are not a band aid to having an inferior product or service. Gone are the days when a company could sell a bad product by just pumping money at the marketing side to get the word out.

The internet has made it so that we are more connected than ever before, and new spreads faster than a wildfire. So your product needs to be solid, and if it is, showing up high on the search engine results pages (SERPS) or on Page 1 which is really the only page that matters, is going to give your business tons of free customers, since they are very likely searching for your services using Google.  

Boost Your Traffic

Better Traffic, Better Results. Having a custom designed and fast website is amazing, and it really sets the foundation to maximize your online earning potential, but all of that will really count for nothing if your website doesn’t get any traffic. People have to find your website, and click on it, so that now you have people to experience that amazing site and speed you have setup to showcase how your brand is the brand to meet their needs.

When SEO is done properly, you will be in the cross hairs of your customers and you should see a regular uptick in organic traffic and referral traffic, on a monthly basis. The more traffic, the more prospects, the more sales! The best part is, you don’t pay for every single click or prospective customer who visits your site, nor do you pay per sale, as long as you are ranking, all that traffic you get is free!

Understand search intent and keywords

In order to be visible to your audience, it is essential to understand what their search intent is. This really comes down to being able to think like the customer about your product or service and figure out what most of them are looking for when they search online.

Now luckily, we have so many tools available online, that with little effort, you can actually find out what keywords your competition ranks for. This is a great start for any business that is just starting SEO, or doesn’t rank, because why reinvent the wheel when you can just copy it.

Copying isn’t a forward-thinking strategy, but it is a great way to understand what works in your market and work towards mastering the basics. Once the basics are mastered, you should 100% redefine your strategy to think about the future of your market, so you can differentiate yourself from everyone else. Any good SEO expert in Orange County will use competitor research to your brand’s advantage.  

Best Advertising Solution

SEO is the best advertising solution moving into 2020. Its extremely, its inexpensive compared to other marketing channels especially once your campaign is optimized and producing regular results. The trend of organic search results driving sales is not a new one, it’s been tested and proven over the last 20 years and will continue to be a core marketing strategy for millions of businesses in the US alone.

We didn’t even touch on Google local maps rankings, and that is a pure gold mine for most businesses (but not all).

What is the lesson you have learned here? Bet on Google, and make sure you structure organic search as one of your keystone marketing channels, and invest heavily in it until you get results, that way you can recuperate your money and get profitable from the flood of leads and conversions you are getting.

Contact the razwerks SEO Agency today if you need some help with Orange County SEO at www.razwerks.com!

About the Author

Ali Razavi is a SEO Expert and Digital Marketing enthusiast, who has been involved in online marketing and web development since he was 15 years old. That is back when George W. Bush was the 43rd President of the United States of America.

Currently, being the Managing Director of razwerks (https://razwerks.com) located in Laguna Beach, CA. In his capacity as Managing Director he is responsible for the growth one of Orange County’s fastest growing SEO Agencies and Internet Marketing Firms!