Articles
Optimization and Website Optimization for Search Engines
by Vaibhav Aggarwal Web Design or SEOI often see one
of confusion in the minds of some website owners between optimization and
website optimization for search engines. Moreover, even web agencies or
providers in SEO communicate under the term "Site customization",
which undoubtedly contributes to this confusion ...
While these two types of optimization are very close, but they are quite
different.
Definitions
Optimization for searching browser is defined as follows: "A set of
techniques to promote understanding of the theme and content of one or all
pages of a website by search engines research. Such techniques aim to provide
maximum information about the content of a web page to crawlers from search
engines. "
Professionals commonly refer to this optimization SEO for Search Engine
Optimization. SEO is about
understanding the elements of a searching sites is sought and include these
elements in your site. While
the Google, Yahoo, Bing and many more understands
your sites in top ranked pages when a user searches for a term. You
must make your site search engine friendly and user friendly at the same time.
It is one of the best Internet marketing
technique to generate traffic and
increase your website visibility.
Optimization of
website is defined as by Rich Page (specialist conversions, web testing and
optimization at Adobe): "It is the art of testing and improving websites
to improve conversions, combining tests, analyzes, usability and web marketing
best practices. "
Further optimizations
Optimization for search engines (SEO) has an effect on the visibility of your
website in search engine results, so BEFORE a user visits your site. This
optimization is essential because a large part of the volume and quality of
traffic to your site depends on it.
When a user arrives at your site, often AFTER searched, Optimization of website
is supposed to intuitively guide the user towards conversion (purchase, request
for information, membership, registration, ...). If this optimization is not
well done, the user may have difficulty finding what they are looking for
within your site, or to become discouraged if the conversion process is too
long or complex.
Even if your site is optimized to get a good traffic through searching browsers,
your efforts can be rendered ineffective if it is not also optimized to help
your visitors in the conversion process.
Conversely, if your site is optimized to promote engagement and conversion, and
the current traffic converts well, it is clear that additional efforts in SEO
will only increase traffic and conversions.
It therefore appears that these two customizations are complementary or
"nested" and inseparable. During the development and optimization of
the site is already time to think about optimizing for surfing software,
because it involves the implementation of several techniques to incorporate in
Development (e.g. Url rewriting, Title Management, Page names and Metadata, Integration
of Semantic markers, Internal navigation, Good content, Alt tags, Links
building etc)..
Any website will every chance of his side if it is optimized for Internet and the
search engines...
Vaibhav Aggarwal, is an expert article writer.He is an affiliated SEO Guru & having 12 years of experience in article writing, online branding and ORM. For more info click here:<a
href="http://www.vabsearch.com"target="_blank">SEO services company in India</a>
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About Vaibhav Aggarwal 
Web Design or SEO
46 connections, 0 recommendations, 108 honor points.Joined APSense since, March 15th, 2013, From Dehradun, India.
Created on Dec 31st 1969 18:00. Viewed 0 times.
