Online shopping and web design

A good SEO strategy will help to increase sales of your online store.

 

Optimizing the contents of a virtual store will be more attractive to search engines better index.

 

To position an online store or any web page in general a web positioning strategy that covers from the home page to each sheet must be defined. To trace these strategies App Development Dubai SEO keywords that allow users to find our products must be identified. It should be noted that the general keywords are not as sought after as those called long tail keywords.

 

Define keywords for each product in the store online

Long tail keywords are adjusted better to the search of potential customers way. For example, for someone looking to buy in an online cosmetics store, one of the long tail keywords would be "buy cosmetics online."

 

We will focus the distribution of keywords as follows:

 

Homepage: it is desirable to position the home as a brand with general keywords that describe the business. Example: brand / company X cosmetics.

Categories and tags: keywords must meet head middle tail type. Example: cheap cosmetics, cosmetics online.

Product: these are the long tail keywords that get more sales, since they will attend a more specific search. Example: cheap cosmetics online.

SEO Dubai decides how to position products correctly an online store

Each product in the online store will have titles, descriptive text and images that accompany it:

 

Labeled H1, H2 ... Hn: these labels refer to a hierarchy of content. H1 label the name and model of the product should be included. In many cases, potential buyers looking for a specific product directly.

In H2 tags and successive selected keywords will be introduced by Web Design Dubai.

Product Description: may not be copied the information provided by the supplier. If the supplier has a product sheet on its website or other online stores have it, could be penalized online store for content duplication. It should therefore create a new description for each product where technical specifications are included.

Optimizing images: must be implemented the title and alt tags on images of each product.

Title and meta-description: the title and meta-description SEO attributes are information products that appear on search engines like Google, so it is important to give a good title and meta-description to each product in the online store.

Google Shopping: Although this issue would to extend and create a specific post, we can not forget to mention since Google Shopping allows display products of an online store in the first search engine results and compete directly with other vendors.