French European Indian Organization launched in Paris
by WorldNews Network News MediaThe majority of the time, the big
fashion moments are about an image, or a colour or a silhouette that is
powerful and striking, that captivates our attention and is eye-catching and
memorable. IT’S been a while since a plain coat and dress produced an ecstatic
reaction in the Mumbai couture. At other times, we are drawn to the work
of a designer by our subconscious and it is less easy to define exactly
garments which aren’t about first impressions alone. Fashion Designer KhushiZ
who has already set a trend in the fashion world by working with Salman Khan
and Arbaaz Khan and her Underwater Life Collection for Wills Lifestyle Fashion
Week has created a sensation. Now KhushiZ is going to set a new trend in Mumbai
with her latest Label which is called No|BS. Culling the essence of No
Bullshit-stylishly funky and marrying it with a corporate & couture
sensibility, for Men's suits and women's evening wear gown. KhushiZ has a
deeper, less obvious take on this new suits. KhushiZ used her old noggin to
create a collection for her very first involving the fine hands of couture, and
it got everyone talking and thinking.
KhushiZ explained what No|BS is all
about, she said, " With their unique subtext of delicate details, simple
harmonies, and rich textural formats, the brand has come to epitomize
refinement and luxury in fashion. While keeping the handwriting essentially
subtle with monochromatic tones, the language is most definitely contemporary
and silhouette centric."
The brand has a melting pot vision of
turning the label No|BS- into something more than just a fashion statement.
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