Logo Designing-Creates Brand Imageby Ajay kumar Singh SEO, SMM, SMO, Digital Marketing..
In the book of Logo Design Love, “Anyone can design a logo, but not everyone can design the right logo”
Like your profession gives you a real-life identity, similarily A perfect Logo gives an identity to your brand and inspires others.
A Logo is not just a word, symbol or Image but it gives an introduction to our brand, flourishes your brand image and works as a lifeline.
The logo of our brand makes the customers feel our presence everywhere like a shadow does.
Features of an effective logo according to logo design company
Creative and original
The best talent in the world is an imitation, but not in the case of logo design. A good and unique logo gives a visual identity to your brand and aid in creating a unique design and helps to stand out in a sea of competitors. You can take inspiration from different platforms while creating a logo, but push your competencies and be creative and as original as possible.
Sometimes, even the unique and creative logos may not be successful. Why? Because they may not be relevant or appropriate for the audience. For example, using a cheque as a logo is great for a bank but not for a toy company. It is important to do research on brand values, brand mission, and target audience before designing an appropriate and effective logo for the brand.
It is beneficial to create a scalable logo for small business to enterprise websites, that is legible in all sizes and can be put to several uses. A great logo is versatile in all colors, whether contrast, black or white. Every color emphasizes a unique idea.
According to the logo design company in India, things brand should consider while designing a versatile logo:
Will the light logo looks beautiful on a dark background?
Will the logo appear clear on a postal stamp or favicon?
Will the logo appear clear on a billboard?
Will the logo creates an effective image when it is printed in one color?
The logo design company believes that logos are so different and iconic in nature that even toddlers can easily recognize the brand. The identity of a great logo is -memorable and hence marks a permanent impression in the heart of the customer.
Timeless, not trendy
An effective logo is timeless and traditional in nature and eliminates the culture of being trendy. While designing a logo, you must ensure that its identity remains long-lasting.
The logo is an art of designing a real image for a particular brand from thousands of visuals in mind and cultivating ideas and thoughts to nurture the company’s identity.
Although, it takes a lot of hardship in developing a logo design for building a brand from scratch. Thus, it brings potential customers closer to your brand.
It’s time to create an effective and unique logo for your brand. If you want to give shape to your ideas then visit Ads and Url, a leading logo designing company in India where experts will assist you with the best design
Created on Nov 11th 2019 06:51. Viewed 340 times.