Local Search Engine Optimization and Its Importance

Posted by Search Rank India
1
Nov 30, 2015
428 Views
Many website owners think that merely having a website would help them to get visitors and buyers through search engine. Their thinking is completely wrong. In fact, the beautifully designed website is nothing but a page unless it is well-optimized as per the internet of the target audience and the search engine algorithm. This can be done only by performing SEO activities for the website. Search Rank India, which is a leading Digital Marketing Company in India, suggests performing SEO activities as per the search engine algorithm.

Local SEO is amongst the most important SEO techniques and helps the business organizations to tell about their company and its location to the target audience. Many search engine optimization service providers ensure to give top ranking in local search result of Google and other search engines. But, you should be very careful while choosing a SEO service provider for the local SEO as many companies don’t know the impact of local SEO. If you don’t choose the right company, you might be ending up doing worse your site. Here are some effective ways of doing local SEO.

What is Local SEO?

Only a businessman running the local business can understand the challenges of local market. Well! If you perform local SEO activity smartly, you can get top ranking in Google local search result when web users type the area where your company is situated or located. As per the Best SEO Company in India, 97% of the web users tend to search for local services and products. Besides that, around 90% of the Google search results fail to pass the results that are loaded on the first page itself. Local SEO is very important if you want to get noticed in a specific area or location. And, it can be achieved only when the site is optimized for local SEO.

Is there Any Difference Between Local SEO and Traditional SEO?


According to Google and other major search engines, the ranking of a site is based on the number of links received from other sites. The websites that have more links (from niche websites only) tend to get higher ranking and ultimately more traffic. When you talk about local SEO, it is completely aimed at providing top ranking in the search related to specific area. The motive of both the traditional and local SEO is same i.e. providing top ranking to the website. However, the mode of work and the search result is different.

If you need more information about Top SEO Company Delhi or want to have a consultant for your new SEO campaign, visit our official website: http://www.searchrankindia.com
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