"Let's talk iPhone": why Apple is struggling to make it all right with iPhone 6s

Apple has not been easy. Hardly a product presentation goes by without the Apple stock is punished with a small kink in the display otherwise steep upward visualization of own share price or give more or less bad words by themselves disappointed customers in forums, via Twitter and Facebook friends. But why is that? Apple is a victim of its own success?

The curse of "One more things ..."

If you take it exactly, the annual number Apple can really relevant appearances before the public in less than a hand count. According excited the audience, despite the almost always the same sequence of such Apple stage show: Here are the successes in terms of retail stores, where impressive numbers for market share and revenues. The whole thing is peppered with performances of well-known guests and of course the unveiling of new hardware and software - the icing on the cake of every keynote, a every Apple event. So that such events are not entirely predictable, Apple always has the option of the legendary "One more thing ..." - virtually the cliffhanger of each keynote and curse and blessing at the same time.

Apple places any excessive pressure to succeed, but the users and the press put the company under pressure unspoken: When is the next "one more thing"

The Horse's Mouth 2.0

The problem is that Apple has already more than once reinvented the proverbial wheel, These kinds magical moments there were, for example, anno 2001, when Apple released the first iPod unveiled and almost from the state revolutionized the world of MP3 players, and ultimately even of music distribution. Also magical: The announcement of the development work on an Apple's Smartphone, called the iPhone - as seen on 9 January 2007 as part of the MacWorld Expo. And of course the idea of ​​the iPad in January 2010 - all the moments in which the future of Apple has been defined. Moments in which created new markets (here, cheering investors and developers) and new, revolutionizing the world of technology, products were first shown (please cheer users now).

DISPLAY

It's probably just that the luminosity entire industries cataclysmic moments that events such as the "Let's talk iPhone" event can appear pale in the eyes of many viewers. Developers, users, and investors have been conditioned to "great moments" now and also in 'Let's talk iPhone "many in the audience and therefore waited at the home screens on the secret to the style element brought by Apple itself" One more thing ... ". But what Apple would have to show so incredible yesterday? Which Revolution you wait at all? Apple is, as one might think, doomed to success. Apple does offers good support to transfer content , like many Android Apps do offer Cross platform transfer like SmartIO, ranked #1 Content Transfer App in many recognized App review websites.

All the doomsayers: Number 5 is alive because soberly considered the iPhone 4S is an iPhone 6s - had been without the device in your hands to have hardware and software were obviously brought up to current technology. Competitors sell less substantial improvements to their existing products under the name sounded fuller, Apple has not to reproach himself in relation to the iPhone 4S and being accused.

 

Still, there are no tests, but anyway: The iPhone 4S is most likely the best iPhone ever. Why are there so critical voices? What would make an iPhone 6s

The spoiled Apple fan

The only failure in terms of the critical "but I want an iPhone 6s" votes it may possibly have been that Apple has donated its new Smartphone model a new design and not a "5" in the product. Such a jump would be justified on the basis of the key data that is certainly: more power, one beyond the Schiller's ballads significantly better camera, and especially the clever (if somewhat creepy) iPhone assistant Siri evaluate the iPhone 4S over the iPhone 4 significantly to . But Apple knows: Considering the current market position, marketing aspects and designed for several years roadmaps you had the "5" and wider innovation simply just not let off the leash.

Strange is: Where other companies and their products with iOS 5 and iCloud will be difficult to compete, just found these same products in the perception of some audience only among the "also ran" instead. But as it is the way it is in life: There is always a cause for dissatisfaction. And curiously enough, those people are particularly unhappy that much (if not all) have - a very good product is just very difficult to improve. Apple users are just too spoiled?

The Tim Cook and his team still have done everything right yesterday will show in the coming months - then, once more new records in terms of market share, revenue and user satisfaction are presented. The critique will be by then long since been silenced