Learn 5 Things About Seo From Competitors
by brandhype in Digital Marketing Company in DelhiStarting a business,
developing a new website all sorted but you are worried about the small no. of
visitors or no visitors. On the other hand, your competitor has regular
visitors. This situation is not good for your business. You need to work on it
The question is how to
work on it. Well, there is a saying Keep your friends close but your enemies
closer! This proverb is the answer to all your worries. How your competitors do
their search
engine optimization (SEO) can help you decide on your marketing strategy.In
this digital world, keeping a check on competitors SEO will give you a
competitive advantage.
1. Find out the Actual
Competitors—
Before competing with
others, you need to be sure that they are your competitors. There should be a
list of 5- 10 competitors who are in your geographical location or industry.
You can use the
following methods to find your actual competitors-
a)
On Google, search the industry related keywords it will give you
the names of similar businesses.
b)
Set up an alert to get all industry & competitor updates
c)
Find more competitors from directories.
2. Find out the
Keywords on Which You Are Competing—
After finding with
which you are competing, next step is to find out on which keywords you are
competing. All the keywords are it long – tail keywords or regular keywords.
3. Analyze Content
Marketing--
To increase following,
awareness about the brand you need to create relevant & good quality
content. You are required to see what your competitors are doing in terms of
content marketing. The content should be problem-solving along with
conversational style. How they are posting as well as how they share it, what
is their strength etc, you need to study all this.
4. Audience Feedback—
To get the true
picture you need to go through all the blog comments your competitors have.
Read their blogs, & read the audience comments on it. Try to get the
maximum information, which you can get to improve the product or service. This
will give you a brief about what exactly the audience wants from you.
5. Social Media Is the
Key –
This digital era is
the age of social media. Everything, everyone is on social media & so is
your competitor. You need to check which social media platform they are using,
how consistently they are posting on it. Which keywords are they using in
posts? You can also see if they are part of any groups or not, how they are
interacting in it etc.
In order to remain
relevant in business & succeed in analyzing your competitors’ strategies is
actually one of the best ways. One simple solution to this is you can get a
Digital marketing company onboard.
Brand hype is one such
digital marketing company which helps you achieve the goals It is prominently
featured in the list of top five Digital
marketing company in Delhi. Our Clients base is the proof of our
work.We are a company with a global outlook, which makes us a perfect choice
for the truly international brand. You can get in touch with us at Email— info@brandhype.in
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Created on Aug 7th 2018 03:05. Viewed 803 times.