Key features of Magento 2 you need to know

Magento 2, the latest version of the platform has come up with many new useful and improved features for the eCommerce sites. Let’s take a look at the points shared by an expert Magento developer of Australia. 

With the new and improved features and functionalities, Magento 2 has become the most popular platform for building ROI-driven eCommerce stores. This new version of the platform offers adaptable and flexible tools, which cover all your catalog management requirements, your marketing, and your search engine optimisation needs even better than the previous version that is Magento 1. This new version is fast, more reliable, and offers much more scalability with an improved eCommerce performance. 

 

A Magento developer of Australia has unfolded the key features of Magento 2 here. Let’s have a look. 

 

Open & flexible architecture:

It offers much flexibility when it comes to building customer-driven e-stores. The more extensive APIs allow easy connection and operation with the help of the third-party extensions and solutions. 

 

Enhanced productivity and agility:

This new version of the platform empowers the vendors and merchants by offering a much more efficient experience, which facilitates growth. 

Moreover, the new design of the admin panel of Magento 2 provides a well-designed and structured interface, which saves a lot of time by managing the daily tasks of an eCommerce store. You can easily make alterations and updates or can even track orders easily because of its touch-friendly nature. 

 

Faster loading time:

Magento 2 is capable of handling millions of pages every hour. And unlike the previous version of the platform, this new one can manage a huge number of transactions in much less time and also supports full-page caching. 

 

Fully secure payment gateways:

The updated version offers completely secure payment gateways like Braintree, Authorise.net, PayPal, Google Checkouts, and more. This gives the users more than one option to choose for payment as per their preferences and convenience. Magento 2 is also integrated with CyberSource and WorldPay and is considered as the most secure eCommerce platform. 

 

Comes with high-performing features:

Magento 2 has improved indexers, a performance kit, and varnish caching integration. 

• Improved indexers: - This feature makes it easy to transform the seller data like catalog prices, etc. through indexing. For boosting the performance and query speed of the webshop, the indexers create the index table and also keep them updated always. These indexers have the existing features of the previous Magento version along with the new and improved ones. 

 

• Varnish caching: - Magento’s new version comes with an integrated varnish caching feature to reduce the load of the server thereby boosting the loading speed of the site. The HTTP accelerator feature or technology is the reason behind the caching of the common requests.

 

• The performance toolkit: - With this performance toolkit of Magento 2, you can create a test environment and also can make changes in the codes to optimise and verify the system performance. 

 

High scalability:

Magento 2 supports full-page caching and allows multiple admin users for more scalability. 

• Full-page caching: - The content of the entire page or store can be cached to increase the performance and reduce the service load with Magento 2’s features. 

 

• Multiple admin users: - Magento 2 offers multiple admin users that can create and also edit products without worrying much about the data conflicts. It also helps with easy order management using the admin panel. 

 

Catalog management: 

Magento 2 offers an extensive and robust catalog management feature. The catalog is one of the most essential components of online stores no matter what you are selling through your store. This feature of the platform supports virtual items and also allows downloading of digital items like videos, music, etc. You can even easily edit and delete the product reviews if you want to do so. Moreover, it offers highly customisable options like resizing and watermarking. 

 

Apart from these, Magento 2 is also fully SEO-centered that helps to create SEO-optimised stores and comes with advanced tools for marketing and advertising. With these advertising tools, landing page tools, and new product promotional tools, sending newsletters, emails, coupon codes have become a lot simpler and faster. 

 

Jonathan Paul is an experienced Magento developer of Australia associated with a reputed company, Vision & Solutions. The author has written this article to make developers and business owners realise the need and benefit of using Magento for their new eCommerce sites and understand the reasons to migrate their existing stores to this new version of the platform to enjoy the new features of it.