Indian Diaper Market Size, Sales, Segmentation, Business Strategy, Revenue Status & Forecast by 202
by Rahul Rastogi Market Research AnalystThe Indian diaper market has experienced a healthy growth
over the past few years. This can be attributed to the increasing incontinence
among the elderly population along with the rising spending capacity and
surging population of working women.
A diaper is an absorbent material worn by babies or adults in order to soak body waste. They are either woven from a piece of cloth or manufactured using synthetic materials. Diapers are generally used for infants or adults who experience incontinence problem or in certain circumstances where a toilet is unavailable. Nowadays, the demand for diapers is escalating in India as hygiene products are increasingly being adopted into the lifestyle of the masses. A new research report by IMARC Group, titled “Indian Diaper Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2018-2023”, estimates that the Indian diaper market size reached around 4 Billion Units in 2017, exhibiting a CAGR of 8% during 2010-2017. The report further anticipates the market to reach a volume of more than 6 Billion Units by 2023.
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Indian Diaper
Market Drivers/Constraints:
·
The increasing awareness among the consumers
regarding personal hygiene along with the growing number of working women and
expanding income levels are some of the factors stimulating the growth of the
market.
·
The manufacturers in India are introducing
diapers which are skin-friendly, ultra-thin, convenient to wear and more
absorbent. This is projected to boost the sales of diapers across the region.
·
As there is a high prevalence of urinary
incontinence among the geriatric population, the demand for adult diapers is
also rising, subsequently, bolstering the growth of Indian diaper market.
·
The major factor curtailing the market growth is
the environmental pollution resulting from the improper disposal and littering
of disposable diapers made from non-biodegradable materials.
Product Type Insights:
On the basis of type, the market has been bifurcated into
baby diapers and adult diapers. Baby diapers are further segmented into baby
disposable diaper, baby training diaper, baby swim pants and others. Amongst
these, baby disposable diapers account for the majority of the market share. On
the other hand, adult diapers are categorised as adult pad-type diaper, adult
flat-type diaper, adult pant-type diaper and others.
Regional Insights:
On a geographical front, Maharashtra represents the
largest market for diapers in India. Other major regions include Delhi NCR,
Tamil Nadu, Karnataka and Gujarat.
Competitive Landscape:
The Indian diaper market is highly concentrated with the
top three manufacturers accounting for the majority of the total market. There
is an intense competition in the market which makes it difficult for small
players to survive. Some of the leading market players are:
·
Procter & Gamble
·
Unicharm Corporation
·
Kimberly-Clark Corporation
Browse Full
Research Report with TOC & List of Figure: https://www.imarcgroup.com/diaper-market-india
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Created on Feb 28th 2019 00:28. Viewed 293 times.