How to Identify Good SEO and Site Management Services
As more people access the internet the need for a business website
has increased and with this comes the need for SEO Services to help promote the
websites public reach. Owning a website today is not the end of the story! It
requires proper promotion and management to help tap in to the 2.5 billion
people using the internet today. On average a website will access approximately
1 to 3 thousand people per day but with the assistant of SEO services and
marketing on social media websites like Facebook and twitter the number can rocket
to between five and ten thousand.
To achieve this number you will also need to consider several
points linked to SEO services and website management companies. Below are some
important factors you will need to consider before awarding your project to any
SEO Service providers and website management companies:
Learn How to Manage Content
Website content can be developed either in-house or it can be
outsourced:
·
If you have the required skills, time and
staff than you can develop the content yourself. Content in form of Text,
images and Video must all be prepared. This requires you to invest in the
appropriate software to help develop high quality content.
·
The other option is to Consult SEO and Website
management companies who undertake the services on monthly contracts of on per
piece basis. The also conduct the keyword research and upload the content if
required.
Ensure your Website has a Flexible Template and Platform
Before uploading any content you will need to double check that
the website you are currently using is transferable to other web hosts. This is
a vital requirement as you may need to change the website host at a later
stage. If the website does not support this feature you may as well consider
opening a new website that does support flexible features.
Upload the content only to flexible host websites and link all
articles and content on the old site back to the new website. Also inform
customers of the change and reasons for having two websites for one company. As
time passes the new website will dominate after which you could stop operating
the old website.
Main Rules Linked to Content Management
When developing content it is vital to include the following
points to the website and content uploaded to help deliver the best results:
·
Provide Your Companies Contact Information
Make sure to develop a good Contact Us page
which will have the company name, address, phone numbers, email, and online
support information.
·
Mention Your Service Charges or Product Prices
Since all businesses intent on selling their products and service,
it is vital to make sure you provide their prices accurately. The prices should
always be net value and never have any additional hidden charges liked to the
service or products. Customers hate ordering products that have addition hidden
charges that crop up later during the ordering process.
·
Have Multiple Communication Methods
Everybody with access to the internet today will have several
communication accounts so make sure to open as many for your business as
possible. Email, chat, Skype, online forms, phone numbers and mention your Facebook
and twitter ids. Also include the required widgets from the communication
websites like Skype, Gtalk and Ymassanger to help keep you website looking
professional.
Content must be Updated
and Fresh
Fresh Unique
content remains a major tool toward website development, SEO and website
management. Make sure to keep updating older publications and upload fresh
content regularly. Upload special offers on the front page and make sure they
are clearly highlighted with attractive discounts.
Understanding these points clearly will help developed your
business website and boost sales. SEO services and site management is an
ongoing process so you will need to consider partnering with a good SEO
service company on a long term SEO and web site management project.
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