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How to hold visitor’s attention on your website?
by GS Shekhawat Search Engine Optimization ExpertAn impressive website is a must for all those who are looking to establish a strong brand and presence on the web. After the website is developed, the next step is to hold the visitor on the website.
Following points must be taken care of to accomplish this:
A Compelling website’s design is the first impression that the visitor gets and therefore the design should be attractive and the layout, organized and understandable. The content has to be laid methodically. Pleasing colours and proper formatting like breaking the content into small paragraphs, numbering, heads, subheads, bold/italicized keywords or phrases, subheads etc. ensure easy and engaging readability.
Content is the backbone of the website. It has to be carefully developed considering the reader. The matter has to be relevant and concrete and useful to the reader. Avoiding generic content that can be found elsewhere and be sticking to the specific topic will go a long way. The information needs to be updated and posted regularly.
Visual content in the form of the images and video and subtle effects like hover and animations are a great way to absorb the visitor. SEO experts can make sure that your content has all the relevant keywords and the website remains visible to a wide range of audience.
The ease of navigability within site will ensure that the visitor’s time is not wasted. The internal links and connecting articles will let the visitor find all the other relevant information within site. These internal links also provide some Search engine optimization (SEO) value to the site. SEO experts can be of great help here.
Engaging and involving a visitor is a great way to hook them. Interactive features like feedback forms, quizzes, games, questions etc. are likely to make the visitor stay longer. The tone of the website should be professional and comfortable. The language and expression be understandable and pleasing.
If you are losing customers even after they visit your site, then we can help you in making your website more engaging.
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About GS Shekhawat 
Search Engine Optimization Expert
1,606 connections, 11 recommendations, 3,462 honor points.Joined APSense since, November 28th, 2013, From Jaipur, India.
Created on Dec 14th 2017 11:39. Viewed 495 times.
