How To Be a Great Columnist?
by Akash Sharma Akash SharmaHave you heard of column writing? Although you will find
them in newspapers, they are not exactly news. Rather, they are opinionated
writings that answer questions like why and how. Since it is an opinionated piece,
it is written in first and second person (I and you). It is like an open letter
that contains a title and the name of the writer. If you want to write columns,
here are a few things you need to consider:
Purpose: If you are writing a column, you have to
understand its purpose. It can have any purpose. You can educate your audience,
entertain your audience, or inform them about any particular issue.
Audience: If you are writing a column, you have to
understand whom you are trying to reach. Once you decide on your target
audience, it will be easier for you to write a column. You can write in a
language and style that will help you to connect with your audience.
Content: The content of your column must be very clear.
You should have a clear understanding of what you want to discuss and how. All
answers should be factual and accurate.
Structure: The column structure plays a very crucial role.
There are various types of columns like personal columns. Others can include
"question and answer," "new ideas," or
"calendars."
Before writing any column, the content, structure,
purpose, and target audience of the column must be considered. Also, words like
"I" or "we" should be used.
Tips on Column Writing
Mentioned below are a few tips shared by renowned
columnists like Suhel Seth that
will
help you to write better columns:
●
You should
write in a conversational tone. However, this does not mean you will ignore
grammar. You can write in a friendly and informal tone.
●
Make sure that
the beginning is interesting enough to catch the attention of your readers.
●
Do not just
focus on one subject. Use various materials.
●
Try to write
your columns like a story while discussing the subject matter. Also, avoid
heavy subjects.
●
Avoid flowery
and difficult words that people might not understand. You must remember that
you are writing for your readers.
●
Do not try to
add too many unnecessary details. Keep them short, crisp, and to the point.
Also, the column should be interesting.
●
You must always
provide the necessary information in your columns that will benefit your
readers. However, make sure you present it in a manner that your readers can
easily understand.
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Created on Jan 7th 2022 05:28. Viewed 165 times.