How green technology is shaping the future of business
Companies around the globe, their staff, and, most
importantly, their clientele are all increasingly striving year on year to be
greener.
What we are looking at isn’t just an ambitious goal, it’s a
worldwide business imperative. Over the past decade we have seen a major shift
in regard to social conscience twinned with a sense of responsibility towards
the environment. The underlying question facing everyone in the modern world is
‘Am I doing right by the world?’.
In November 2019, British band Coldplay put their new album
tour on hold over concerns of the environmental impact it would have. Frontman
Chris Martin told
BBC News that: “We’re taking time over the next year, or two, to work out
how our tour can not only be sustainable [but] how it can be actively
beneficial.”
Martin’s comments replicate that of the challenges facing
thousands, if not millions of businesses — how do we continue what we’re doing
into the future without harming the environment with our processes?
The green future, in its simplest form, is fuelled by
automation and technology, rather than traditional energy practices. In this
article, we take a look at how the future for business is being moulded by
innovation, and how recent events have played a role in shaping the impending
years of processes.
In regard to automation and the forward role it is beginning
to play in businesses’ active environmental responsibility, the Robotics
Industries Association points to the reduction in factory waste: “Little waste
heat, using the minimum power, and focusing on the controlled and precise
movements”.
Meanwhile, a large number of machineries and equipment that
were developed in the latter stages of the 20th century weren’t
designed with eco-friendly benefits in mind. However, we’re seeing a drastic
increase in robots being manufactured to be safe for the environment while,
similarly, creating eco-friendly products.
In the automotive industry, for example, robotic automation
is being used to spray a water-soluble seal on vehicles that improves
in-vehicle air quality — an industry activity we’re only going to see more of
as we transcend into the future.
Likewise, within the renewable energy sector, robots and
automation can be particularly beneficial, allowing for mass simplification of
processes. This is particularly so within solar energy production. Robotics
have been used across the globe to act as cleaners on the solar panels,
disposing of dust build up, helping to ensure the maximum yield is being
achieved.
Beyond automation, technology as a whole is awash with
benefits regarding business operations and environmental friendliness.
Take the transition to digital, for example. Computers and
smartphones have almost completely abolished our need for paper. Again, this is
something which will only become more prominent as time passes by.
Bank statements, communications, and receipts — how rarely
do we come in to contact with a physical copy of these now? The cloud, a
virtual storage space, now houses everything we once need in paper form. This
reduction in demand alone alleviates the ramifications of deforestation.
Furthermore, the development of smart technologies that can
be utilised within business premises are continually improving and becoming
considerably more accessible to smaller companies. A simple smart meter, for
example, offers unparalleled potential in regard to business energy reduction.
The International Institute for Sustainable Development
discusses the potential pros and cons of such technology, saying: “Many
emerging technologies offer the potential to reduce emissions. They could also
theoretically improve resource-use efficiency, provided increased efficiency
does not trigger over-consumption.”
The operative word in IISD’s commentary, however, is
‘provided’. In order to reap the rewards, businesses need to guarantee
over-consumption does not occur.
Post Covid-19
As recent events have unfolded, the world has witnessed
non-essential workers amend their professional habits, beginning to work from
home.
Technology again has been at the forefront of this success.
Perhaps the biggest recognition for business heads has been that of the lack of
need for an office space.
Video conferencing platforms such as Microsoft Teams and
Zoom have seen a dramatic uptake since lockdown measures were introduced, with
team and client meetings moving from the physical office into the virtual one.
As opposed to two hundred-mile round trips that obviously
have a detrimental impact on the environment, workers have simply turned to the
technology that is so readily available to them.
The question is, have the events of late proved to the world
that we as workers were simply creatures of habit, carrying out the same
processes that had been in place for decades, when a new, environmentally
friendly alternative existed all along?
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