How a Pop up Trade Show Display Can Help In Your Business

by Suzan Smith Advertising & Marketing

Captures audience attention

Pop up trade show displays are becoming more popular as time progresses. It has helped to increase the validity of portable demonstrations. These displays are very common in trade shows and you more than likely cannot go to a trade show these days without seeing at least a handful of these. It can help add a look of sophistication to anyone's trade show booths. If you want to stand out from the other trade show booths a pop-up display can be a brilliant idea to do this. Making a display that is more attention grabbing than others is a good way to get people to come to your booth instead of others. It can be as colorful and unique as you would like.

Features

Collage style: The unique appearance of this exhibit lends itself to numerous styles of presentation. One of the most commonly used is a collage style. There are several advantages to using collages on these trade show displays. First, because of the way many of them are structured, they have natural segments between different parts. Many designers find these natural divisions to be beneficial for a collage style design. Also, many designers have also chosen to take a completely different direction with a pop up. The key to a good design is ultimately to make it fit your business' needs. Think what is best for your brand and emphasize that through the pop up.

Eye catching: Pop up trade show displays can be instrumental in drawing new attention to your old demonstration. But they can also be a good standalone booth in more informal situations, or represent your company if your presence is required at two different events. These booths look completely different from their more traditional counterparts, and visitors notice. Many companies have reported visitors drawn in by the pure style of the booth, who were then interested in the product.

Economical: While selecting how to revitalize an existing presentation, cost is usually a major concern. While some presentations can be reborn simply by an easy replacement of graphics or text, many custom trade show displays don't have that luxury. When a complete graphical and textual redesign would be prohibitively expensive, a pop up trade show display might not be. Most pop ups are surprisingly inexpensive. They can be relatively simple to design and produce, and do not require as much material as some other types of exhibit.