Here's How You Can Optimize Your Business Profile for Higher SERPs

We at Blu Ocean Innovations have published a blog entitled 'Near Me Search - How Local Businesses Are Found Online'. This will prove useful for business owners and managers who want to improve the searchability of their business when users are using 'near me' as a search term. You can read the full blog at https://bluocean.blog/2020/07/15/near-me-search-how-local-businesses-are-found-online/

Perhaps one of the most interesting pieces of information in the blog is that according to 'Think with Google', 76% of local mobile searches for something nearby result in a same-day in-store visit, and 26% of those visits result in a purchase. Adding “near me” to an online search demonstrates an intent to take immediate action on search results.

Optimizing your business’s online presence for “near me” searches requires paying close attention to the location identifiers, service/product listings, and categories so search engines like Google know precisely where you are located and exactly what you provide to your customers. Because all search engines want to give the best results first, not only does proximity to the searcher matter, but customer reviews will influence how you rank when there are multiple choices within proximity to one another.

We are drowning in data that lets us know where, when, and how people are using search engines to make purchasing decisions. Today search engine users expect search technology to guess their intent and find the places they can get the stuff they need. Since “near me” is a popular phrase that shows up in search engine queries across all categories as people look for the closest options for activities, services, and stores, NOW is the time to use local SEO to earn new customers.

If you have a specific question or comment about this blog, or any blog previously published on the site, feel free to contact us via our website at https://bluoceaninnovations.com/

Once again, you can read the complete blog at https://bluocean.blog/2020/07/15/near-me-search-how-local-businesses-are-found-online/

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Created on Feb 5th 2021 05:06. Viewed 174 times.

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