Feminine Hygiene Products Market Analysis Report 2023-2028

by Zayn Mathew Market Research Reports

According to the latest report by IMARC Group “Feminine Hygiene Products Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028“, The global feminine hygiene products market reached a value of US$ 35.5 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 35.5 Billion by 2028, exhibiting a growth rate (CAGR) of 4.93% during 2023-2028.

Feminine hygiene products are personal care products that are used by women for improving and maintaining their personal hygiene. These products are used during menstruation for avoiding infection, owing to which they are gaining popularity across the globe. This can also be accredited to the growing awareness among women about personal health.

Market Trends

At present, governments of numerous countries, along with several non-governmental agencies, are focusing on spreading awareness about the personal hygiene of women, which, in turn, is boosting the sales of feminine hygiene products across the globe. Moreover, the easy availability of these products through online retail stores offers convenience to individuals, which consequently is creating lucrative opportunities for manufacturers to expand their existing consumer base. Furthermore, owing to rising environmental concerns, several manufacturers operating in the industry are introducing eco-friendly products, which is expected to impel the market growth in the coming years.

Competitive Landscape:

The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.

Some of the key players operating in the market are:

Procter & Gamble Company (The) (PG)
Edgewell Personal Care Company (EPC)
UNICHARM CORP (UNICY)
Kimberly-Clark Corporation (KMB)
KAO CORP (KAOCF)

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The report has segmented the market on the basis of Product Type, Distribution Channel, and Region.

Breakup by Product Type:

Sanitary Pads
Panty Liners
Tampons
Spray and Internal Cleaners
Others

Breakup by Distribution Channel:

Supermarkets and Hypermarkets
Specialty Stores
Beauty Stores and Pharmacies
Online Stores
Others

Market Breakup by Region:

North America (United States, Canada)
Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
Latin America (Brazil, Mexico, Others)
Middle East and Africa

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