Experts Tips To Get Featured In App Store

Mobile app development company are using the App Store and Google Play store to display applications for user consumption. And both marketplaces has a special section named as Featured App. Today we are going to discuss the value of this section and how to get featured your business app there.

We are familiar with the Google play store in case of Android user and the App Store in case of Apple user. And most of us noticed that the store has a special section for high-performing, popular and premium app, which is known as the featured app. 

Google and Apple both assure the user that the featured app delivers usability, functionality, and safety.

# Benefit of being featured in the app marketplace:

Being featured in the app market can boost your app’s online reputation as well as earning a point of pride. Here given some inclusion of these benefits :

• Higher numbers of app downloads
• Enhance app visibility
• High-quality and engaged users
• Smoother promotion
• Increased revenue.

Google Play has three main lists featuring apps: Popular, New, and Curated. On the other hand, Apple has also three main lists: Today tab, the Apps tab, or the Games tab.

When you are thinking about app development, just make sure that you are consulting with the right mobile app development company. You can use the application market place as a marketing tool. Here given the best three reasons to feature your app on the store: 

Acquisition cost becomes affordable:  User acquisition cost is extremely important to calculate app revenue growth. A successful app takes a great amount of effort, time, resources, and money to acquire the user.  You can save yourself from this cost if your app is featured. It lowers the cost because the user can easily discover your app, install and use. 

Get More relevant user:  Due to greater visibility among the potential and interested users, your app has a greater chance of connecting with users who are ready to engage. So featured app can only capture the relevant user instead of the random user. 

Revenue generation: Due to organic promotion and higher visibility in the store, users can automatically download the application more. More download means greater revenue.

Now here given some expert tips to get featured your app in both stores:

# Analyse other featured apps: 

You need to do some research and development on competitor apps. Keep in mind that you have to examine the apps’ design, functionality, and everything that makes them stand out from similar apps in the category. Now implement your takeaway into your app to boost the chances of getting featured.

# Greater design:  

In terms of design, keep the focus on maintaining a high-quality user interface and delivering a unique, interactive, and consistent user experience.

# Functionality and Efficiency:

Before launching your app developed by a recognised mobile app development company, you have to test your app following Apple’s guidelines or Android app quality guidelines. Make sure that your app is fully functional and efficient.

# Always use the latest technology:  

Always follow the annual conference of respective companies like Google and Android to get notified about the latest developments trends and implement it in your app development.

# App store optimisation:  

To get better visibility,  pay attention to the following factors such as icons, titles, descriptions and keywords.

# Localisation:  

Include several languages to your app to increase your chances of being featured. 

Conclusions:

Apart from the above-mentioned recommendations, you have to keep the focus on some other components such as app promotion, customer relationship, ratings and revenue and consistent updates. You need to discuss all with the recognised mobile app development company before diving into the developmental process to get assurance about your app being featured.

Rob Stephen is experienced and efficient mobile app developers working with GetAProgrammer, Australia, a mobile app development company delivers cutting edge mobile application for every kind of business.