Articles
Czech Republic Consumer Electronics Home Shopping Market Demand - Ken Research
by Ashish Kumar Market ResearcherIn the retail segment globally, it is the online channel
which is set to grow fastest in the years to come and hypermarkets,
supermarkets and hard-discounters have been seen recording the highest sales
values in the channel. However, things have not been equally bright for the
home shopping segment in the retail business.
Home shopping in Europe is worth around 3.6% of all retail
sales. The proportions are more eminent in Northern Europe but in quite a few
parts of southern Europe the industry barely exists.
The analysis of the Czech Republic in central Europe showed a
negative growth of the home shopping retail segment; especially in the past few
years such that the channel has registered further significant value sales
decrease over the years. This poor performance can be attributable to the
strong competition that internet retailing and store-based outlets have been
giving the home shopping segment. Also, home shopping has been negatively
influenced by the departure of a few home shopping operators who were formerly
very successful and popular e.g. Quelle and Neckermann.
According to the report titled “Home
shopping in Czech Republic”, home shopping declined by 6% in 2016 in current value
terms and the main challenge faced (which was the prime reason driving the poor
performance) was of strengthening online sales, as well as strong price
competition from brick-and-mortar store retailers, both of which are negatively
affecting home shopping in Czech Republic.
The report offers insight into key trends and developments
driving the industry and examines all retail channels (which include
hypermarkets, supermarkets, discounters, convenience stores, mixed retailers,
health and beauty retailers, clothing and footwear retailers, furniture and
furnishing stores, DIY and hardware stores, durable goods retailers, leisure
and personal goods retailers) to provide sector-wise insight.
The products covered are “Apparel and Footwear through Home
shopping”, “Beauty and Personal Care Home shopping”, “Consumer Appliances Home
shopping”, “Consumer Electronics Home shopping”, “Consumer Healthcare Home
shopping”, “Food and Drink Home shopping”, “Home Care Home shopping”, “Home
Improvement and Gardening Home shopping”, “House wares and Home Furnishings
Home shopping”, “Media Products Home shopping”, “Other Home shopping”,
“Personal Accessories and Eyewear through Home shopping”, “Pet Care Home
shopping”, “Traditional Toys and Games Home shopping”, and “Video Games
Hardware Home shopping”.
The leader in the competitive landscape of home shopping in
2016 has been noticed to be “Cemod”, which has operated the brands “Magnet
Blanche Porte” and “Magnet 3 Pagen”, and specialises in apparel and home wares.
Cemod has a simple presence online and struggles to make the customer’s
shopping experience a simple and smooth one. It benefits from the large number
of subscribers to the Magnet catalogue. Eismann, Otto, Top Shop and Reader’s
Digest have been the other leading brands which accounted for high value shares
in 2016.
In the years to come, it is expected that home shopping will
see a negative value growth rate and will lose a large number of customers to
other forms of retailing, especially internet retailing. Thus, to survive,
companies selling through catalogues will have no option than to develop their
online channels and increase the share of revenues coming from internet
retailing.
Key Factors
Considered in the Report
Czech Republic Home shopping Market Research Report
Czech Republic Home shopping Market Trends
Czech Republic Television Shopping Industry Future Outlook
Global Home shopping Market Research Report
Czech Republic Home Furnishings Home Shopping Market Revenue
Czech Republic Beauty and Personal Care Home Shopping
Industry Analysis
Czech Republic Consumer Electronics Home Shopping Market
Demand
Czech Republic Grocery Home Shopping Market Growth
Opportunities
Czech Republic Online Shopping Market Growth Prospects
For further reading
click on the link below:
Related reports:
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-124-4230204
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About Ashish Kumar 
Market Researcher
216 connections, 0 recommendations, 526 honor points.Joined APSense since, April 19th, 2016, From gurgaon, India.
Created on Sep 12th 2017 04:04. Viewed 352 times.
