COMMUNICATION AND LEADERSHIP by Oleksiy Nesterenko
by Marc T. Romero Business Consultant, MarketingThe nature of work at OLEKSIY NESTERENKO STARTUP FINANCE involves frequent interactions with leadership teams of companies, and, in my experience, I have noted that all effective managers, despite having different strengths and shortcomings, have one common trait. All successful leaders are highly effective communicators.
Most of the time, solid communication skillis the single crucial factor that separates successful business leaders from their not so fortunate counterparts.Communication capability and approach affect both the “perception” and “reality” of business, professional and leadership performance.Considering the amount of communication undertaken by senior business leaders, the CEO might equally be called a chief “explanation, engagement or enlightenment” officer.As business leaders expand their career responsibilities, they deal with increasingly complex issues, audiences and situations – from job interviews to shareholder reports; from performance conversations to client presentations; from team discussions to media appearances.
Being an effective communicator does not simply mean being a great talker. Excellent communicators have an ability to talk about their ideas in a way that also speaks to spectators’ emotions and aspirations, enabling the messages to take root with the audience.Reaching that level of mastery does not happen overnight and requires practice. Regardless of your level of experience, OLEKSIY NESTERENKO STARTUP FINANCE provides an overview of key principles that an effective leader-communicator needs be aware of:
• Leadership communication lives through interactions between leaders and people within and outside an organization, and occurs for a purpose and within a situation or setting
• Leadership communication covers a wide repertoire of verbal and non-verbal activities – such as thinking, listening, writing, speaking, and behaviors.
• A leader will communicate at interpersonal and public levels – especially through the spoken word and behavioral actions. To be effective communicators, leaders are aware of themselves, others and the context in which they communicate.
• Effective leader-communicators know what medium to use, and how to use it. They develop and deliver relevant, memorable and clear messages that resonate with audiences. They display visible presence. They convert nervous energy into performance energy. They demonstrate a deep desire and ability to listen. Their communication approaches are central to their personal and leadership “brand” and values.
• Effective leadership communication creates meaning, commitment and results.
Most importantly, one needs to remember that effective leadership communication does not merely involve delivering ideas and opinions. But rather it helps the audience to understand key message, accept them, and champion the ideas introduced by an effective leader-communicator.
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