Cloud Hotel Software - A Unique Way to Personalize Hotel Experience for Guests
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All the activities in a hotel can be narrowed down to a single point: improving guest experience. It is true that managing a hotel property is not an easy task. It takes a team of professionals with years of experience to keep the property running smoothly so that guests can have a wonderful stay. To achieve this end, most hotels use a Property Management System (PMS) that allows them to manage the property in a way that ensures continued profitability and guest satisfaction.
While it might surprise you, there are many hotels that are still using a legacy PMS or a pen and paper based system for managing the daily tasks in their hotel. Legacy hotel PMS often leave a lot to be desired when it comes to focusing on guests. In 2022, this kind of approach will only eat into a hotel’s profits and also decrease guest satisfaction.
For any hotel manager looking for an advanced way to manage a property, a cloud based hotel software ticks all the right box to manage guest expectations. In current times, guests have come to expect a Covid-safe and sanitized environment for their stay. In essence, hotel management needs to have processes that minimize interaction with guests while providing guests with a mobile option to interact with the staff. Hotel managers in current times have to ensure that every technology in their hotel is targeted at improving the experience of the guests.
As guests find and book hotels through their mobile devices, they also prefer hotels that give them the facility of contactless check-in and check-out. Guests also expect facilities like app-based room service, online reservations, and multiple payment options. All these facilities are easy to provide with the help of a cloud hotel software. By using a cloud based hotel software, hotel owners can ensure they offer a seamless stay experience to their guests.
Let’s take a look at some ways in which hotel software can help to make every stay memorable for the guests.
1) Keyless check-in - Guests can check into their room through a web-link provided by the hotel. This step speeds up the check-in at the front desk and also prevents instances such as loss of key. A web-link based check-in also ensures that there are no queues at the front desk and the staff can handle more urgent issues. A keyless check-in is even more important in current times to ensure social distancing among the staff and the guests.
2) Improved Guest Communication - Communication is the key when it comes to customer satisfaction. The PMS can send automated emails to the customers to inform them of the reservation status, pre-arrival formalities, as well as enquiries about any special requests from customers. The post-stay emails can also be automated to ensure that guests take home a good impression of the property and are motivated to choose the property for future visits. A cloud PMS can be a great tool to increase engagement with the guests.
3) Integration with OTAs - An online PMS can integrate with the OTAs (Online Travel Agency) to offer better services to prospective guests. A PMS can help to streamline tasks that improve guest experience. Through OTA integration, inventory can be easily updated across all channels to capture online bookings. By using cloud based systems, such integration is quick and affordable as compared to an on-premise PMS.
4) Save Guest Profile Data - Through a PMS, hotel staff can save and access guest profile data for returning guests and bring an enhanced stay experience for them. By knowing information like room preferences, meal preferences, allergies, birthdays, anniversaries, and more, the hotel can offer personalized communication to the guests. By knowing the guests better and proactively catering to their interests, a property can earn loyalty and repeat business from guests.
To sum up, it’s going to take some time for the hotel industry to get back on its feet after the last two years of low travel activity all around the world. In such circumstances, it is best for hoteliers to use every tool in their arsenal to build and maintain their goodwill with their guests.
In today’s times, it’s the little things that count towards making every guest experience worthwhile. Through a cloud PMS, hotel managers and staff have a power-packed set of tools at their disposal. What’s more, the features of a cloud PMS can be personalized and customized to suit the needs of the property. Using a cloud based hotel software is a win-win situation for the property owners as well as the guests.
The current slowdown in the hotel industry is the perfect time for hotels to upgrade their legacy system to a cloud based hotel software. At mycloud Hospitality, we offer an award-winning hotel software that is designed while keeping in mind the needs and requirements of hotel properties all around the world.
Whether it is a small B&B or a large chain of hotels, the software solutions offered by mycloud Hospitality can be customized to suit the needs of the clients. You can find more about the cloud PMS by browsing through www.mycloudhospitality.com You can also call +1-415-390-5039 to schedule a free trial of the software suite.
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