Canadian LED lighting market space is huge

Canadian market lighting varieties, high prices, single product features, less installation services. As the electricity price continues to rise, the government is actively advocating energy conservation. At present, the lack of competition in the Canadian lighting market is still in the traditional retail leading stage, home furnishing O2O market space is huge.

As the North American people pay more attention to family values, and Canada's long winter, children, the house is large, Canadians stay in the family for a long time. Coupled with the aging society, Party culture, we are willing to put more money and time to decorate the family environment. Specific to the lighting market, North American home improvement market space is huge. Such as the United States, the second-largest retailer of Home Depot and Lowe's, and other global leading home building materials retailers have three consecutive quarters of sales to achieve positive growth.

Canada's home market space is huge, but the existing product is difficult to meet individual needs. According to Home Depot, which is also high in Canada, the DataTellIt market survey shows that its lighting fixtures are divided into four categories, the first is the traditional chandelier, the price is expensive, a five traditional chandelier price of 499 Canadian dollars, and the Ex-factory price compared to profit margins of more than 50%. Followed by modern chandeliers, ceiling lamps, and spotlights. Variety of single, expensive. Products are still relatively rare, and not very personalized. Compared to Shenzhen LED market's dazzling array of goods, you can see a big difference. This is for China's LED export enterprises to provide a good market opportunity.

In addition, in terms of sales channels, Canada is still a very traditional way of selling. Mainly relying on offline channels, such as the exhibition hall, online sales channels are relatively backward. In the installation of services, because Canada is sparsely populated, the installation service is also provided less, can’t fully meet the needs of various regions of the crowd, they mainly rely on DIY culture.

At present, the Canadian government is also actively advocating energy conservation. As the electricity price continues to increase, the Canadian government has now adopted energy efficiency standards for lamps and inefficient lamps for some restrictions. In 2009, the Canadian government passed the Green Energy Act. In addition, the Canadian government 2014 also revised the 40W, 60W, 75W, and 100W bulb minimum energy efficiency standards. In support of government policy, Canadian LED lights to replace the traditional lighting trend have become inevitable.

US energy department data show that in 2014 for four consecutive quarters, LED lights for the replacement of traditional lamps show a steady growth trend, because the Canadian existing lighting market can’t meet the energy and personalized needs, the urgent need for new blood stationed, LED is a good breakout. Its market strategy can be divided into three steps, the first is the replacement of light bulbs, Canada's main product categories to LED bulbs mainly bulbs prices are still relatively high. But it is expected that product prices will continue to decline in 2020. In addition, the strategic strategy from the Red Sea into the blue ocean of the competitive strategy. One of the important opportunities and trends in the smart home market is intelligent LED lighting upgrades.

How to achieve product upgrades, to create more value needs, to meet the various needs of customers the opportunity. We are competing for entry, to achieve interconnection. While trying to find a break into the family, the lights are a very good family entrance. Where is the value of future business competition? From the ability to analyze, acquire, and discover the intrinsic value of the data. Through carrying large data, cloud computing, and other information technology, you can achieve the transformation and upgrading of traditional industries, to create more possibilities and value.

Currently, the market for intelligent lighting is not really smart, such as Philips hue, product is cool, but the price is too high, the general people can’t afford consumption. There are some flagship fun LED bulbs, take the health line of LED, etc., that haven't hit the pain point, and have a poor user experience. led explosion proof lighting https://www.eneltec-led.com/products/led-explosion-proof-lights

Real intelligence, first of all, should be able to perceive and understand the family environment, more than the family changes in the family environment, such as temperature, humidity, and air changes. But also can communicate, and between the various devices to achieve interconnection, notify the user, and even control equipment. In addition also need to have a learning function, through the data to understand the user habits, so as to achieve the function of forecasting and decision-making, and ultimately achieve the purpose of human-computer interaction.

Using the concept of O2O and the Internet of Things, you can build a smart home through intelligent lighting, creating a network, and more third parties to create value-added opportunities through collaboration, to realize the value of the data itself, and to create more value, LED manufacturers and other manufacturers to open up the Canadian LED intelligent lighting market.

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