Believe In Your Valuable Knowledge….Starting Now!

 

 

 

How To Believe In Your Valuable Knowledge

 

Ways You Can Believe In Your Valuable Knowledge

 

Knowledge = Your Value

 

If you’re like most online business owners, you struggle with finding, and more importantly, BELIEVING in your knowledge.

We all struggle with confidence , but I think when you stop thinking about knowledge as being HOW much you know about something and instead, think of it as the VALUE YOU OFFER  your readers….your confidence WILL grow.

And the more confidence you have, the easier it is to deliver more VALUE.

It’s a “WIN – WIN” for you and your readers.

1 – Everyone Has Knowledge/Value

Whether it’s hard to believe or not, everyone has something UNIQUE to offer their target market.

It doesn’t mean you have to be the smartest or most knowledgeable in your subject area.

You just need a unique perspective or approach that keeps their readers going to them, instead of elsewhere.

In short, you provide VALUE  through your knowledge.

 

2 – Not All Knowledge Has to Come from Your Noggin

If you’d prefer not to be working day in and day out – every single day, this one’s really important.

There is no need to feel the burden of spilling all that knowledge from your own brain.

You can easily tap into the knowledge of others to deliver even more value to your readers…without losing your credibility or conversions.

An online business doesn’t have to be all about you.

In fact, I’d urge you NOT TO focus a business solely around one person.

While you can be the face of your business, leave room for others to shine and help you too.

It will save you time, allow you to deliver more value and allows you the true freedom of running an online business.

 

How To find something UNIQUE for your readers

 

Step 1: Find Your Strengths

Figuring out what you’re good and what value you add may come naturally or you might need a little help.

Here are two approaches to bring you closer to your value.

One is to ask yourself questions and the other is to work on a list.

 

Method 1: Ask Yourself Questions

1. What do friends, family and colleagues/coworkers often ask you about? What do they ask you over and over again? Think about at home, in the workplace, etc? List as many things as you can think of.

2. What are you passionate about? What really gets your interest, keeps you researching and doing? What do you immerse yourself in? Or what could you immerse yourself in? List as many things you can think of.

 

Method 2: Make and Grow a List

Make a list of things you are responsible for at work, at home, in your business and for yourself.

Don’t worry about if it makes a good business or not…just list it.

Go through the list and mark which ones you’re really good at.

Think about these for a few days and see what ideas take shape

 

Step 2: What is Your True Value?

What you need is a certain angle when it comes to your topic area.

This will help you find your true value, stand out from others in your market (even if they technically know more than you do), help build a relationship with your readers, build word-of-mouth and plenty of repeat visitors.

The angle you take will certainly depend on your topic, your strengths and interest, but here are a few idea starters for you.

Are you / could you be any of the following or a combination of two or more?

The Information Provider:

Are you someone who provides a wide variety of information to your market?

You might publish a lot of articles on a variety of topics within your niche.

The “Exposer”:

Are you working in a market with a lot of misinformation and people spreading information for their own agenda?

While you may not want to be out to pick fights, you might be the “exposer” who shows your readers the truth and their options.

The Example:

Are you living what you’re teaching?

Have you lost 50 pounds or have you helped a lot of clients get free publicity?

If you’re living what you do, you can pass on your knowledge through example.

The Analyst:

Do many people in your market skim over the details, but you like to take the time to analyze and explain them?

 

The Step-by-Step Teacher:

Does a segment of the market crave step-by-step help…a map laid out for them?

Do you have a knack for explaining things in logical steps and process?

Do you like to create step-by-step tutorials, videos and other help?

The Cheerleader:

Does your market need encouragement and is this something you like to do?

Do you like to interact and give your readers that extra push to accomplish their goals?

The Knowledgeable Service Provider:

Are you a service provider who can offer additional information that is useful to your clients?

Perhaps you work as a bookkeeper, but provide tips on better managing money, working with a bookkeeper, etc.

 

Answer these questions:

1. What are your strengths?
2. What is lacking in your market?
3. What does your market actually want?

 

Step 3: Develop and Nurture Your Knowledge

Whether you’re just getting your feet wet in your subject area or you’re a seasoned pro, you still need to develop and nurture your knowledge.

You need to stay up to date on current trends, what’s going on around you and deepen your knowledge as your faithful readership matures as well.

There are many ways to develop and nurture your knowledge.

The methods you use will depend on your market, time, resources, preferences, availability and other factors.

 

Some ways to develop and nurture:

Take Courses:

If there are online and offline courses that are useful to you, enroll and participate fully.

Buy Books, Magazines, Trade Journals and Information Products:

Find time to read information in your market.

Keep up With Other Publishers in Your Market: Subscribe to key mailing lists, blogs, Twitter feeds, etc.

Get More Experience:

Keep working with what you’re teaching.

The more experience you have the more credible and knowledgeable you will be.

Teach:

Teach a class, keep listening to your readers’ questions and needs.

This information is priceless.

 

Of course, don’t get so carried away with developing and nurturing that you forget the DOING.

At the same time you are working on your knowledge, be sure you’re sharing your knowledge, publishing your content and monetizing it!

If you enjoyed this post, please click the “like” button and share, thank you!

 

SHARING IS CARING!

 

To Your Success,
Joan Harrington