Being Experts in Developing Standard Operating Procedures (SOPs)

by Your RetailCoach YourRetailCoach
This Biggest clothing brand of India is banking on customization and transforming the market of custom-tailored clothing.

About the company

Raymond group started its operations in 1925. It is one of the pioneers in apparel manufacturing sector. Raymond has around 1100 stores and 20000 POS in India and across the globe.  It has established itself as the go-to choice for top design houses across 55 countries.

Apart from Manufacturing Apparels the Raymond group has diversified business interests which include pharmaceuticals, clothing retail, custom tailoring and engineering.

The problem

Always a Pioneer in the apparel industry, Raymond wanted to introduce two new concepts to the sector  namely

1 Manufacturing hubs

2 E-tailoring

In order to accomplish this, they wanted to improve and streamline their training centres spread across India.  They wanted a partner who could help them in achieving process excellence for these two new concepts.

Apart from this, Raymond wanted to implement a franchise model for their manufacturing hubs and standardise processes for their brainchild called "custom tailoring".  All this had to be achieved under strict timelines.

Solution by Your Retail Coach (YRC)

Being experts in developing standard operating procedures (SOPs) we approached the problem in a step-by-step manner.  First of all, we did a thorough analysis of how the existing systems worked currently. Then we mapped the existing operations to the ones we had suggested.

This helped us in defining the processes,  giving clarity to the job profiles, defining KRAs and KPIs and fixing timelines for each process.

We developed operation manuals for all types of manufacturing hubs size and small, mid-size and large. We also help in developing SOPs for their training centres (centres of excellence).

YRC chalked out a franchise model especially for the manufacturing hub which was the first in the country to support their "E-Tailoring" project.

YRC  also helped in defining standards of Excellence for all the tailoring departments of Raymond which are spread across more than 1000 stores all over India and globe.


The SOPs defined by YRC has been successfully implemented at Raymond's.

These SOPs have now been implemented across their 1000 plus stores (which include both Raymond's COCO stores as well as franchise stores).  These SOPs have also been implemented at Raymonds "Centres of Excellence", various tailoring departments of Raymond and their manufacturing hubs.

Implementation of these SOPs has helped in improving productivity in Raymond.

The icing on the cake was that we achieved all this  in a record time of 04 months.

We are proud to be associated with brands like Raymond and would like to help your brand achieve the success it deserves, are you ready?

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About Your RetailCoach Innovator   YourRetailCoach

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Joined APSense since, May 12th, 2017, From Pune, India.

Created on Oct 12th 2019 03:06. Viewed 451 times.


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