Animation Trends to Consider in 2016
When it comes to 2D and 3D animation services, there is a huge range of options available - but all require an investment in both time and money. So how can you be sure you’re making the most of your budget and resource? When it comes to animation services in 2016, which are the trends to take note of and which are the fads to forget?
Illustration in animation - Look for animation services that are able to incorporate illustration into the end product. The result is polished yet realistic and can stand out amongst more generic animation. This approach often works best for animations with a strong narrative - or explainer-style video. Whilst this approach can be time consuming, the results can be massively effective.
Making it work for you… This style is best incorporated into how-to videos or longer animations that require step-by-step explanations. Think about concepts in your business that could be explained in this way.
3D animation - As 3D animation and video becomes more easily accessible via various devices, it makes sense that this should be an area to concentrate on, when it comes to employing professional animation services. Thanks to state-of-the-art 3D printers, animations can become more life-like than ever. More importantly, your viewers now expect your animations to be more life-like than ever…
Making it work for you… 3D animation services are a fantastic way to engage a viewer - but think about which elements you want them to engage with. For example, is there a principle element that you want the viewer to focus on? Make this the stand-out 3D element in your animation.
Liquid motion - Often overlooked when it comes to animation services, this trend focuses on a fluid transition from one visual to another. When something is fluid, as opposed to harsh, broken segments, the mindset of the viewer changes to one of dynamism - and they’re far more likely to engage. When identifying a provider of animation services, this is something that shouldn’t be overlooked.
Making it work for you… Be sure to think about the order of visuals in your animation; before you even consider liquid motion, do they naturally flow and tell a coherent story? Get this right before you lay liquid motion animation over the top.
Illustration in animation - Look for animation services that are able to incorporate illustration into the end product. The result is polished yet realistic and can stand out amongst more generic animation. This approach often works best for animations with a strong narrative - or explainer-style video. Whilst this approach can be time consuming, the results can be massively effective.
Making it work for you… This style is best incorporated into how-to videos or longer animations that require step-by-step explanations. Think about concepts in your business that could be explained in this way.
3D animation - As 3D animation and video becomes more easily accessible via various devices, it makes sense that this should be an area to concentrate on, when it comes to employing professional animation services. Thanks to state-of-the-art 3D printers, animations can become more life-like than ever. More importantly, your viewers now expect your animations to be more life-like than ever…
Making it work for you… 3D animation services are a fantastic way to engage a viewer - but think about which elements you want them to engage with. For example, is there a principle element that you want the viewer to focus on? Make this the stand-out 3D element in your animation.
Liquid motion - Often overlooked when it comes to animation services, this trend focuses on a fluid transition from one visual to another. When something is fluid, as opposed to harsh, broken segments, the mindset of the viewer changes to one of dynamism - and they’re far more likely to engage. When identifying a provider of animation services, this is something that shouldn’t be overlooked.
Making it work for you… Be sure to think about the order of visuals in your animation; before you even consider liquid motion, do they naturally flow and tell a coherent story? Get this right before you lay liquid motion animation over the top.
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