Advertising Photographer
If you are a new advertising photographer and have been approached by
many clients about photographic work, and being used for marketing, you
will need to be prepared. The client is paying you to do a job – one
that you are not equipped or experienced to do. So, what do you do? Here
are a few things to remember when approaching an advertisement
photographer with a request for photographic work.
– Get the portfolios and samples of work from prospective clients.
Try to get a representative from each potential company to review your portfolio with you. Look through the samples and ask if they can contact you to further assess your work. You may want to consider preparing a portfolio yourself or have a professional photographer create a sample for you.
– Prepare a list of the types of photographs you will be doing for the clients. You should be able to explain the types of imagery to them briefly. Know your main focus for the work so that you will not be spending too much time describing your work.
– Determine the frequency of the work. You may have to agree to a schedule for several months or a season. Having a regular schedule in place allows you to plan ahead for the work. If you cannot agree to a schedule in stone, at least set up a general idea of how long you would like to work for the client. A reputable advertisement photographer will work as close to the budget as possible so that you can deliver the highest quality work.
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