Advertising Agency Bangalore

Posted by Sagar Chauhan
7
Jul 5, 2017
132 Views
A civil engineer prepares the map layout, plan the design, execute the plan, construct a space, and deliver the finished work to the customer. Well, the role of an advertising agency is similar to this. An advertising agency needs to create the advertisements, plan the procedure, decide the date of release, and decide the place it needs to be released at. Finally, the client gets his/ her advertisement prepared. By hiring an advertising agency, organizations promote their products and services in the major markets. An advertising agency has experts to assist the fraternities in reaching the target consumers conveniently. These days, no company prefers to advertise their products locally. They hire an advertising company for this job, which in turn helps the companies in building a huge client base. If you want to know about the different types of advertising agencies, then keep reading further.

Types Of Advertising Agencies
Advertising agencies have separate teams to handle different aspects of an advertisement. They have teams for copywriting, content writing, service engine optimization, planners, art directors, and similar others. The agents first gather the information of the product that is to be promoted followed by a thorough research of the company. After this, the type of media is planned, which is followed by gathering feedbacks from the clients and associates.

The advertising agencies can be distinguished into five main types that are mentioned below:
*    Full Service Agencies: A full service agency deals with all the aspects of an advertisement, from its creation to its finishing. These are large size agencies that hire experts for conducting separate advertising procedures. These agencies begin their work by gathering important data and analyzing it fully.

*    Interactive Agencies: The interactive agencies make use of the online advertising and social networking messaging method. Moreover, they make use of different modern means of communication. These agencies strive to produce interactive, creative, audience engaging, and moving advertisements.

*    In-House Agencies: These types of agencies are similar to the full service agencies and are preferred by prominent agencies. The best part of the in-house agencies is that they work strictly in adherence to the client’s specifications.

*    Creative Advertising Boutiques: These advertising agencies create innovative and creative advertisements. Besides creating ads, no other function is performed. These are small sized agencies and have their own teams of creators, directors, and copywriters.

*    Media Buying Agencies: The main function of the media buying agencies is to purchase spaces for selling them to the advertisers for a particular time period. Moreover, they have to schedule the slots for various radio stations and TV channels. Their work is completed when they check that the advertisement is telecasted at the specified time.

Be it a start-up or a well-established organization, aid of an advertising agency is required for the best promotion of their products to the targeted customers. Hiring an advertising agency can make your marketing and promotional work easy. By surfing the internet, you can easily find a reliable advertising agency in Bangalore and various other countries, these days. 


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