Advantages of android app development for your business

by Rob Stephen getaprogrammer

Investing in Android application development is always a better idea for your business than planning to invest in any other platform. Here are the advantages of it shared by an expert android app developer of Sydney.

With more than 85 per cent of the worldwide market share, android dominates the current mobile platform. With the introduction of newer versions by Google that come with new and advanced features and better security, it's time for businesses to invest in competitive applications now for android devices. Today, the Google Play Store has millions of applications, serving the users with different categories of products and services and this number is gradually increasing every single day.

In simple words, android application development is thriving at a remarkable pace. Keeping this in mind and for the businesses that still do not have an android app, an expert Android App Developer Sydney has listed out the advantages of investing in a tailored app for this platform.

Higher ROI on a Low Budget:

Android is an open-source platform and because of this factor, the android software development kit that is the SDK is easily available to the developers. Moreover, android application development is pretty cost-effective. The development cycle can be classified into three stages: -

Application design and development
Application testing
Application deployment

The whole development cycle is not expensive at all. Apart from this, the application developers can easily implement the design to get an interactive and engaging android application at a much lower price. Briefly, it can be said that a customised android application offers a much higher Return On Investment than the other platforms you may know today.

Easy Customisation:

Android is highly flexible, versatile, and easy to customise the platform. Building applications for this platform can always be more interesting and you can help developers to end up with much more interactive and customised applications for this platform no matter which type of business you as a developer, is creating the application. Android is a powerful and robust operating system, which can integrate different types of modifications right from the simple to the complex ones. Android also allows developers to update different tools and integrate them to meet the changing business requirements.

Easy Marketing and Enhanced Security:

Google has come up with several business-friendly features and versions. There are many versions of this operating system like lollipop, kitkat, oreo, and more. Moreover, this platform stands as a tough competitor against iOS when it comes to the data security factor. In the case of Android, it is very difficult for the threats and malware to identify and locate the information and data. And when it is all about marketing apps, there much more than the other platforms. With android, launching, and marketing an app is much simpler and faster than the marketing approaches of the other platforms like iOS.

Wearable Device Advantage:

Wearable technology has become a new trend in the app development sector. Wearable devices are now considered as the most effective communication tools. Smartwatch notifications have become quite common and can be managed by the android applications. Statistics have revealed that more than 54 per cent of enterprises have already implemented ‘Bring Your Own Wearable’ that is the BYOW policy. Enterprise-level android applications can help in integrating wearable technology into existing business systems.

Reduced Time To Market (TTM):

Today, for every business, it has become important to go online on the Android App Store to get a competitive edge and move on top of the competitors. Android application development tools facilitate faster development and easy integration and customisation of the app. Developers can also find a number of android app marketing tools today that help in launching and promoting the apps in a short time span. That’s not all. Changes or modifications in the applications can also be done in much less time with these android tools.

Overall, the huge popularity of android devices and applications and the ease of creating these have together made it essential for every business to get their own app built for the platform.

Rob Stephen is an experienced and skilled android app developer of Sydney working with a reliable company in Australia, GetAProgrammer. The author has written this article to make business owners understand the need to give a great presence to the businesses on the android platform in the form of an app.