How to Choose the Best WhatsApp Business API Service Provider in Brazil?

WhatsApp, the most used social media platform for business, has nearly 93.4% active users in Brazil. Well, why is it so? Because it is easy to integrate, offers strong data security, and is a scalable solution with good customer support.

So, if you are a business in Brazil, opting for a WhatsApp Business account is one of the best choices you would ever make in your life. However, to avail yourself of all the benefits of a WhatsApp Business API, you need to choose the right service provider. This guide is all about helping you choose the best WhatsApp service provider in Brazil. Let’s get started.

Understanding WhatsApp Business Solution

First, let us see what a WhatsApp Business Solution is. It is a tool that helps you to manage and optimize the communication with your customers. It includes both the WhatsApp Business app and the WhatsApp Business running API. Let us explain this in detail below.

WhatsApp Business App

The WhatsApp Business app is free to download. It was created to help small business owners to communicate with their customers efficiently. If you are a small business owner, you can take advantage of the following benefits.

●      Business Profile

●      Messaging Tools

●      Catalogs

●      Broadcasts

Whatsapp Business API

This is suitable for medium-large scale businesses that need a scalable solution. The API can be smoothly integrated into the CRM system, customer support, and marketing automation tools that are already used in the company. Below are the unique features of the WhatsApp Business API:

●      Scalability

●      Integration

●      Statistics

●      Product Showcasing

Understanding WhatsApp Business Solution Provider

Let us now move on to discuss what a WhatsApp business solution provider or BPS is. In simple terms, it is a third-party tool authorized by WhatsApp to provide business API to clients. They help you to integrate the WhatsApp API into your existing system. Hence, selecting a reliable provider is crucial.

Why Does Whatsapp Work with Third-Party Providers?

You may be wondering why WhatsApp needs to collaborate with other platforms. There are many reasons for this, and we will discuss the most important reasons below.

●      Expertise

These providers are packed with essential skills and expertise in integrating API with different business requirements. So they can ensure efficient and smooth integration.

●      Scalability

Partnering with a WhatsApp service provider allows WhatsApp to reach a wider audience across the globe. So they do not have to set up a separate customer support team for each region.

●      Support

These providers offer localized support and services. This is essential for businesses that want all the assistance they need quickly.

●      Focus

Working with the BPS provider allows WhatsApp to focus on improving its core functions.

How to Select a Reliable Whatsapp Service Provider

Now, it is time to understand the factors to consider when choosing a WhatsApp Business Service Provider for your Brazilian company.

●      Reputation

First, you must check the reputation of the provider. It is best to check their customer reviews that highlight both the positives and negatives of using the platform.

●      Features

Next, you need to thoroughly check the features provided by the WhatsApp BSP. Check whether they provide all the necessary tools, like a WhatsApp chatbot for business that meets your requirements.

●      Scalability

Another essential factor to consider is checking whether the provider can scale with your business as it grows. So, you do not have to search for another provider as your business grows and needs increase.

●      Support

Good customer support is always necessary, no matter what your business is. Make sure your BPS provider provides excellent customer support, especially if they have a huge role in customer communication.

●      Cost

Every business has a predetermined budget for each process, so it is essential to compare pricing plans. This will let you find a solution provider who fits your budget without compromising on essential features.

Grow Your Business with Gupshup’s WhatsApp Business API

You can easily select the right WhatsApp Business solution provider by following the tips mentioned above. To get advanced tools like WhatsApp Bot and API for your Brazilian business, Gupshup is your ideal partner. Gupshup’s self-serve and easy-to-implement solution is free to set up, and it has no monthly subscription fees or billing commitments. Gupshup’s round-the-clock customer support solves every issue without delay. Start using Gupshup WhatsApp  API today and feel the difference yourself!