5 tips to promote your webcast
Free webcasts are a very powerful and useful tool to capture leads or quality leads. If you have decided to implement them within your marketing strategy, do not forget that once you have structured the content you are going to teach, the next step is to choose in which platform you are going to teach it. Being into any kind of business you can make optimum use of live webcasting Chennai services.
Although at first glance choosing the platform does not seem a very important factor, it is, both for you and for the participants. Choose webcast software or a platform that does not require additional downloads, as it can be a negative barrier. As an organizer, choose that platform that does not take away more time than necessary so you can dedicate yourself to what is really important: create quality content. Webcasting Chennai can be an interesting option as an all-in-one platform for your webcasts and does not need download either.
Once you have the content and you have chosen your platform, it's time to promote your webcast. Here is list some effective and creative ways for your effort to be strengthened when promoting your webcast:
1. Use Social Networks
Starting with the most obvious idea, give details of your webcast in all the social networks you have and more importantly, in those where your potential customers are. Try to put a text and a title that can draw attention and encourage them to participate.
2. Create hashtags (#)
When you start organizing your webcast, create a specific hashtag for your webcast. It can be one for each webcast you do or the same for everyone. This also works very well once you are imparting your webcast. You can encourage them to participate or ask through the hashtag on twitter and the person who uses the hashtag the most can take a prize or a discount. Keep the short and simple hashtag so that it is easy to use.
3. Guest Posts
Making posts as a guest, specifically for your webcast, in other blogs will help you attract a greater audience. Search for blogs that have your potential customers as your audience. The post should talk about what you are going to teach and make sure you have a strong call to action and that you encourage them to share.
4. Make a newsletter
Another way to let people know about your webcast is through an email in newsletter format for your existing customers. These are the most interested in knowing and learning about the content you are offering.
5. Add the information in your Email signature
Many times we overlook the power that has the information we put in our email signature. Without noticing you send thousands of emails to your current and potential customers, suppliers and related professionals in your industry or sector. Consider adding a call to action in your signature.
6. Use the Linkedin groups
You know that the Linkedin groups are professionals that are grouped in a certain topic. Unlike other groups in other social networks, Linkedin groups are active and being grouped by themes can help you generate quality traffic to your webcast through best live webcasting services.
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