5 Tech Trends for Commercial Property Management

Posted by Kristen White
8
Jul 29, 2017
175 Views

The real estate management services have evolved with the changing technology trends disrupting this landscape. The scope of these services has improved due to latest technologies. It can maximize the value of your CRE investments and streamline the management tasks. Most importantly, technology helps in keeping you informed about your investments at all times. From acquisition to maintenance and tenant handling, technology eases every aspect of property management in many ways. Here are given the top CRE tech trends to be followed.

1. Mobile-Based Marketing Strategies:

A majority of internet traffic comes from mobile devices. It is a reality that must be embraced by the CRE industry as well. In the imminent times, this trend is set to pick up the pace. The commercial real estate property management services companies are following the suite and using mobile technology for managing their clientele. In fact, the management of tenant relationship can become a lot easier with this strategy. You can always stay in touch with tenants and handle their queries in time. At the same time, your website should be enabled with mobile-friendliness for better accessibility.

2. Stunning Presentation Using Videos:

If you are looking for promotion of your commercial property to find better tenants, you should invest in the high-quality video presentation. Short and meaningful videos can attract the attention of users instantly. Using videos, you can connect with your targeted tenants on a personal level. Prefer investing in memorable and engaging video presentations. The experienced property management firm can help in preparing and presenting videos in an effective manner.

3. Using Interactive and Live Feeds:

The larger marketing strategy of your commercial property management portfolio should be augmented with interactive marketing and live feeds. The attention spans of audiences are getting shorter. To grab their attention, you need live and interactive content. This trend is expected to grow further in the year 2017 with a focus on your long-term marketing goals.

4. Using Social Media Support:

The niche of commercial real estate property management services is getting strengthened by using the right mix of communication channels. Apart from email, phone, and fax, you can add social media to this mix and earn a major clientele. At the same time, you can also use social media to retain the existing tenants. The potential businesses may be looking for a property similar to yours on the social media channels. Leverage these channels and utilize your resources to the maximum. Make a positive image on these channels. Most importantly, stay active and respond to every comment about your property.

5. Web Applications:

The property managers are looking for effective ways of using web applications for managing the commercial properties for their clients. You should prefer choosing a firm that uses advanced applications for management of effective strategies. The basic purpose is to grab the attention of your customers in a right manner.

These are some of the top trends emerging on the landscape of commercial real estate management for the long term. Follow them and you’ll never get left behind.

If you are looking for Rental Property Management Companies, the author of this article suggests Madison Properties.

 

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