5 Reasons to choose WordPress for your eCommerce website

by JONATHAN PAUL Jonathan Paul working at PHPProgrammers, a leading

WordPress stands out to be the best eCommerce website development platform. And here are the most compelling reasons shared by a dedicated WordPress developer in Australia.

People’s inclination towards shopping online is increasing day by day. However, with this remarkably increasing number of online shoppers, the competition level in the eCommerce world is also increasing. Most of the businesses have an online store now. And there are millions of eCommerce stores on the web today. However, standing out from the rest is not that easy. If you are planning to stay on top of your competitors on the web, you need to have a highly engaging, personalised, customer-driven, and secure online store for your business.

Well, when it comes to building an online store, choosing the right platform is important. There are many eCommerce platforms available now out of which WordPress stands out to be the most favoured choice among both the eCommerce developers and business owners. WordPress is easy to manage, comes with plenty of in-built plugins, themes, is open-source in nature, is highly flexible, and is a very cost-effective solution for eCommerce web development. Hence, when you are choosing WordPress, you can leverage several benefits for your eCommerce business.

And here are the key reasons why WordPress is best for eCommerce web development shared by an expert WordPress developer in Australia.

WordPress is free to use:

You can easily and quickly download and install the latest version of the CMS for free and configure it as per your project requirements. It is open-source in nature, which makes it a very cost-effective eCommerce solution. Also, every time a new version of the software is released, you can update your website easily for free as well.

Comes with a myriad of in-built themes and plugins:

WordPress comes with a myriad of plugins that can be installed and activated as per the project requirements. And these plugins make WordPress development easier and more efficient. Some of the most commonly used WordPress plugins are WooCommerce, Booster, Live Sales Notifications, Request A Quote, HubSpot, WPForms, All-in-one SEO, Jetpack, Elemenator, Smush, WP-Optimise, Google XML Sitemaps, WP Subscribe Bar Pro, DragDropr, and more.

WordPress also comes with a wide range of customisable and stunning themes to make the websites look attractive and to ensure a faster and effortless UI design. Some of these ready-made or pre-installed WordPress themes are Webify, Astra, Kalium, etc. These themes can be personalised as per the requirements as they come with many customisation options, and ensure a user-friendly and fully responsive web design.

Easy integration with third-party tools:

There are plenty of third-party tools that can be easily integrated with WordPress. Also, because of the high popularity of WordPress, most of the POS, CRM, and Accounting vendors offer tools that are compatible with the WordPress CMS. This simply means these third-party tools offer easy integration with WordPress. Hence, WordPress users also won’t have t worry much when they want to scale up their businesses or websites using these third-party tools.

WordPress is an SEO-friendly eCommerce development solution:

The ranking of your website matters. WordPress is an SEO-friendly platform. The platform has many SEO-friendly features and also comes with several in-built SEO-friendly plugins like All-in-one SEO, Yoast SEO, WP-Optimisation, and more. With this platform, you can customise and optimise every single web page, create SEO-friendly meta tags, meta titles, meta descriptions, and optimised URLs to boost the ranking of your eCommerce site.

Easy to use and highly secure:

One of the main reasons for the high popularity of WordPress is it is easy to use back-end interface. With WordPress, you can easily manage activities like adding or editing websites, adding or editing blog posts, adding, editing or uploading product-related details and images, managing product categories, downloading or fetching important sales and customer reports, etc., discount codes management, and more.

Security is a major concern for both the business owners and for the online shoppers when it comes to buying or selling through an online portal. And when it comes to building a highly secure eCommerce site, WordPress stands out to be the best CMS or platform. WordPress is a very secure platform and ensures complete security of the sensitive business data and all customer data. WordPress comes with security features that help to encrypt the confidential data and then store the same in the databases. The CMS ensures to keep the website protected against all external threats, hacking, and malware. And, this makes it a highly reliable platform for eCommerce website development.

WordPress is the first choice when it comes to eCommerce development because of these above-mentioned reasons. With its open-source nature, affordability, a swarm of stunning customisable themes, and plugins, high level of security, and the other amazing features, WordPress stands out to be the most unbeatable CMS or platform for eCommerce development.

Jonathan Paul is a proficient and expert WordPress developer in Australia associated with an award-winning WordPress development company, PHPProgrammers. The author has written this article to unfold the key reasons why you should choose WordPress for your eCommerce website development.