5 Pitfalls That Lead Your Website as Unsuccessful

Jun 23, 2016
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The time you have taken to read this title, few websites have been created. Technology rules the world of web, there are more than 1 billion websites currently live. Everybody is chasing the race to leave a distinctive mark in the hurriedly evolving Internet change. It is a fact, that we are stuck by information overload that leads to misunderstanding of the basics, which further impacts on the site’s overall development process. A website design company should be able to convey their story through an interactive design that communicates effectively with their visitors otherwise, it would be on risk of turning visitors off.

Below are the five reasons that decline your website's success and basic attributes companies need to understand and utilize if you run a website design company, in order to prevent the risk of your website as an uninteresting and outdated one.

Overloading of Information

Putting effective and interactive words is a sure shot way to let users visit your website. That's true that users seek for information as much as they can but companies need to be careful about not to put the irrelevant words which have nothing to do with the subject in real. Never over communicate the main points and don't be repetitive at the same time. On the contrary, provide key information in an easy pattern but logical. Write short sentences and make the use of bullets when possible.

Lack of Usability

UI/UX is a clear representation of a website design company. A company should provide easy access to navigate pages so that they can retrieve information that promotes further exploration. A website design company should provide a user-friendly platform with the help of clean layout and website design pattern including clear headers that display information clearly hence, encourages visitors to visit again and again.

Website Name Should be Effective

The big task in establishing a brand name is to find a URL that perfectly goes with company's image and can easily optimize search engine rankings. A noticeable and unique name creates distinct opportunity to align a company better with its users to reach out to their services or hit the target audience.

When there is no call-to-action

It is essential to introduce a call-to-action feature into your website as it provides a clear path to your customers to surf further. The work is not done if you only present the visually- appealing layouts with easy-to-use tabs, service providers need to facilitate users by allowing them to contact their representatives for virtual assistance to resolve their customer queries.

Your site is not mobile-friendly

The world goes mobile! Many users access websites directly from their mobile devices such as smartphones, tablets etc.  So, your site should be mobile ready as it provides the ease to their users to view the website content on smaller screens. Make sure that your website loads quickly on any device.

Building an online platform is the foremost step for any website design company to be successful. Make sure that your website is constantly updating and working right way. Add new, effective and user-friendly features to make it more interactive to get traffic and a possible outcome of having a rich presence over web.

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