5 OUTSOURCING TIPS FOR SMALL BUSINESSES

Every startup or small business owner has to take care of their firms’ limited resources. Saving money and time is vital. Outsourcing can massively boost the efficiency of your business, and help you focus only on essential areas. In this article, we will suggest you five tips on what are the best areas of your business to outsource (in most cases).

Content marketing 

Big companies in Australia and New Zealand usually have their professional executives who organize all content marketing and social media campaigns. Unfortunately, as a small business owner, you might not have enough resources for that. Other than outsourcing, you have two options – to spend time writing and distributing content yourself or hire a marketing team. The first option costs you time and second money. Therefore, outsourcing is the best option by far. Start with a few writers and social media ads specialist, and after a certain period, consider employing a marketing or SEO agency. At the same time, you will save time and money, and increase the effectiveness of your online efforts.

Customer service

A professional customer service team is maybe the best thing that can differentiate you from the competitors. Every customer likes fast and pleasant service. However, the same as in other business areas, it is costly. There is a myth that only big companies outsource customer service. Even though it sometimes is the case, it is not the rule. Small business owners can quickly seek the help of professional customer services and outsource it. There are many professionals out there who would love to do this job for you. Find the best ones, let them do that job for you, and focus your mind on other areas of your business.

Accounting and payroll 

Taking care of your own payroll and accounting, or hiring a full-time accountant requires a lot of things you have to deal with – taxes, timesheets, regulations, etc. Also, you can lose a lot of money if you make a single payroll mistake. Therefore, it is far better to outsource your payroll and accounting to a reliable service or company. The expert team of accountants from Hawke’s Bay should be your number one option if you are operating your business in New Zealand, Australia, and other Oceania countries. You can leave them all that work so you can focus on other, more comfortable areas of your business.

Administrative assistants 

Administrative assistants are vital for business productivity and efficiency. However, they are expensive. As a small business owner, it would be wise to hire a virtual assistant for a part-time job. The benefits are multiple. You won’t have to worry and waste your precious time on appointment settings and emails. Also, part-time work doesn’t require additional benefits, so you will end up saving a lot of money. At the same time, you will keep efficiency because you will leave this part of the business to those who know how to handle it properly.

Bookkeeping service

When it comes to finances, one single mistake, even if it is a small one, is not allowed to happen. On top of that, you might be forced to work on multiple tasks at the same time, which is terrible for productivity. Hence, the best option is to outsource bookkeeping. Mostly because it requires a lot of effort and doesn’t generate the revenue for your business. Do your research, find a reliable bookkeeping service, and don’t worry anymore about boring administrative activities, financial statements, etc.

Before making your decision on outsourcing, keep in mind your own and your employees’ expertise. Of course, there is no need to outsource fields where you feel comfortable. Choose those areas of your business which you can’t handle on your own, or those where you (and your team) don’t have enough knowledge and experience.