Articles

5 Common Mistakes To Avoid When Designing Business Signage

by Sandy Mudaliar Australia's Most Innovative Writer

If you’re considering designing signage for your business, there are a few common mistakes that you must avoid. From colour to font size, there are certain pitfalls that you must eliminate when creating business signage. Keep reading to find out what mistakes most people make according to a professional sign installer in Wollongong.

Colour Contrast

The colour contrast must be appropriately used so that the text and images are visible easily. If you choose a colour that is too similar, your visitors won’t be able to distinguish what’s written on the sign. This betrays the entire purpose of using business signage in the first place. Make sure the texts pop out and the colours don’t outdo each other.

Not Paying Attention to Font Type & Size

When designing a business sign, choosing the right font size and type is mandatory. To overlook these two aspects are the biggest mistakes you can make which will set you back from the competitors. Keep in mind that your sign must be easy to read, legit and the text big enough to be noticed even from a distance. Ensure you’re choosing the right font type that goes well with your business.

Using Too Many Colours

Another gross mistake that most business owners make is choosing too many colours for business signage. While bright-coloured signs in Nowra can grab attention, too much of it can be distracting and defeats the purpose of using signage in the first place.

Adding Too Much Text

The urge to resist including too much text is understandable. But, experts recommend using fewer words to carry the message better! Try not to muddle up too many messages at once - keep it simple. Remember if it takes too long for your visitors to read your sign or if it is too overwhelming, you’re losing clients already.

Using Poor-Grade Materials

Last but certainly not least, using poor materials for business signs is a strict NO. You may be tempted to use cheap materials as it saves you dollars initially, but you will end up losing way more down the line. Thus, avoid using materials that look and feel cheap & are less durable. Instead, invest in top-quality materials like vinyl or aluminium which look classy and stand the test of time.

Conclusion

Always remember that with the right business signs in Nowra, you can make an impact on your visitors’ minds. Only then, you can attract new customers, increase brand awareness and drive sales. For that, you need to hire the best business signage installer near you to understand your unique requirements and deliver the promise.

Author’s Bio: The author is a reputed LED sign installer in Wollongong providing professional and customised signage as per client’s requirements.


Sponsor Ads


About Sandy Mudaliar Junior   Australia's Most Innovative Writer

0 connections, 0 recommendations, 13 honor points.
Joined APSense since, December 19th, 2021, From Sydney, Australia.

Created on Dec 16th 2023 02:28. Viewed 95 times.

Comments

No comment, be the first to comment.
Please sign in before you comment.