4 Tips for Designing the Perfect Exhibition Stand

The prime motive of participating in an exhibition is to show and promote your company's products that are lined-up for the launch. But that’s a feat that you could only achieve after you have gathered, or stole, enough of the audience that’s taking part. And that’s where the true purpose of an exhibition stands lie. A reason why they are hailed as the creative mascot of any company at the display. But when your stand is competing against many others, it’s hard to stand out and catch the eyeballs of guests and visitors. According to office fit out Dubai companies, it’s important that a good amount of planning goes into designing such stands. The problem is, not everyone can turn themselves into an interior designer overnight if the situation demands. Your best shot is to contact interior fit out companies in Dubai. But that’s definitely no reason that you can’t learn a tip or two of stand designing. This would help you contribute when stuck in this situation. So let us have a look at 4 tips that you should consider when designing your company’s exhibition stand.

1. Maximize Your Stand's Visibility
Some events have a guideline that restricts the maximum height a stand could have. And one must adhere to them when participating in one such event. But, if you have double-checked that no such guidelines have been issued by the hosting authorities, then you are in luck. With no maximum stand height restrictions, try to go as tall as possible. This will help you get the maximum visibility for people standing far from you.

2. Fewer Texts, More Graphics
Too many texts bore your audience, i.e. if they choose to read. Otherwise, people simply ignore them. So when it comes to it, it’s better that you stick with them only to display your company’s name. To explain or express anything else, try graphics. They are easy to grasp, fun to look at, and are comparatively more eye-catching than lengthy texts.

3. Flaunt Some Tech
As said earlier, exhibition stands are there to let your audience know what you are about to launch. But before come in to flood your stands, you have to give them a reason to do so. And according to interior fit out companies in Dubai, putting some trendy and cool looking technology at your stand can surely help your case. Your tech doesn’t need to be rocket science to work. A simple but funny looking robot hand, or a machine that talks back and takes your name will work.

4. Optimize Your Space
Filling your stand with too many furniture's for display purpose can play against you. Office fit out Dubai experts say that optimizing your stand’s space means that you provide a proper passageway that’s not only big enough to walk, but also guides your visitors in a manner that you want. It’s much like designing a lifestyle store, where your interior design guides your customers to stops where they are more likely to see products that you want them to buy.

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