3 Ways To Optimize Your Instagram For Social Selling

When you hire a digital marketing firm, they would suggest you best way to create a social media marketing strategy or better, how to make the most of Instagram for business. Here are some of the tips suggested by the experts for the same.

1. Show off your products

If you want to transform your Instagram visitors into your followers and then your customers, then you need to give them useful info about what you have to offer to solve their problems. It means that your Insta feed must show off your products that are interesting for your target market. When you try this strategy, create unique highlights for every product or service and strut them from various angles through your posts to make it easy for visitors to find your products in the app.

2. Add product tags and shopping stickers

Now Instagram users tap on the product tags for revealing the products on the platform. In other words, they are ready to purchase the products in-app. By introducing the in-app checkout, Instagram is now the ideal platform to earn money online. If you are a brand, use product tags and shopping stickers to enhance the customer experience.

3. Showcase fan-made content

Now ads don’t work anymore. Customers seek authentic reviews before they buy products, so no wonder user generated content has a lot of impact on their purchasing decisions. When people showcase your products in their posts, your leads trust your company even more. Hence, always feature fan made content. It is a great source of social evidence as it conveys to the leads that your products are worth a try. Hence, brands must always use UGC images on their Instagram profile to increase their sales.

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Created on Feb 21st 2020 22:43. Viewed 253 times.

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