Women Tops, Women Tops India, Women Dresses, Ladies dresses

by Pankaj Rajput Sr.SEO Executive

Women wear Shopping

Fashion continues to be a leader in online shopping, although women wear outperforms menswear by 40 percent, according to data released.

The beauty of a woman lies in her graceful charm, and it is the desire of every woman to look gorgeous without losing the essence of what makes her uniquely attractive. A right kind of Wearing enhances her beauty and makes her look presentable. Women wear is more complicated comparatively with menswear. Its trends are capricious and keep changing constantly and swiftly in every season in design, fabric, color, and style, whereas, men's wear trends evolve slowly with predictable changes.

Lots of analysis found that one million fashion-related searches were conducted on Google in 2011, with 50 per cent of these relating to women wear compared to just 16 per cent for menswear. So it is already proved that 

                                                                              Women Wear Shopping is always most popular then Men's Shopping. Women Fashion maintains its position as the most searched practical keyword all over the world.

Women wear Market Scenario:


                                                                                Indian Women wear market is going through a phase of renovation. Total value of Women wear market is estimated to be around Rs. 50,000 crore during 2011. It further indicates a positive growth rate of 24% a year, for the next Three years reaching Rs. 82,000 crore by 2015. With the increasing number of working women, and simultaneously; the amount of their disposable incomes, women wear market has taken a new dimension with the entry of many new as well as foreign brands. Consistent changes in fads, increasing information and knowledge of dressing sense due to media exposure, have also supplemented to the metamorphosis. With more women coming into spotlight now, they seek to dress well, look presentable and also prefer to buy branded clothing. Thus this segment of the apparel market has ample growth opportunities, as the market still remains untapped with only a few notable brands.

Women wear includes both intimate wear and outerwear. Main categories are suits and coats, T-shirts, jumpers, tops, jackets, skirts, blouses, sweaters, and sweatshirts. Ethnic Indian wears like salwar suits also add to it. As the number of working women increase, market for fusion wear and western wear are likely to grow simultaneously.

With organized Online retail structure gaining much more importance and new  Shopping Websites 

 springing up, potential for branded wears foresee a lucrative market. Women like to look and feel attractive in the clothing she wears. With more and more women coming out of their shells for work, their challenging job environment, and women involving in jobs requiring long-haul travel, more requirements is felt for western wears. Online Retailers have to take care of providing a more conducive environment as they like to shop in privacy. With all positive aspects Online retail market for women wear will witness a cut-throat competition in the forthcoming years with every Online retailer fighting for a slice in the pie and want to win.

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About Pankaj Rajput Junior   Sr.SEO Executive

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Joined APSense since, December 21st, 2012, From delhi, India.

Created on Dec 31st 1969 18:00. Viewed 0 times.


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