Network crisis public relations and SEOby fiona lee laptop charger and laptop battery garden
The network of public relations crisis is a very hot topic in the
past two months. The Sanlu Contact Baidu, willing to pay 3 million in
exchange for Baidu to remove the negative news about Sanlu, reached a
peak network crisis public relations topics. Dell Latitude D510 battery
Crisis events on the network often originated in the forum, broke out in the search engines, search engines, SEO, have a natural link with the network of public relations crisis. In SEO people are aware of the control of negative news, reputation management and crisis management is one of the strengths of SEO, there are a lot of people write articles to explore.
But how to use SEO network of public relations crisis, most of the articles did not the point, generally only in general terms, the negative news out of the top two or three pages to do the front page of their website through SEO. Principle there is nothing wrong, but to execute this statement makes it easy for the novice astray. Dell Latitude E5420 Battery
In order to effectively suppress negative news, and usually requires occupation of the former two to three page search engine results. 20-30 pages, depending on your own website? It would be difficult to achieve. When the network crisis and the negative news, the construction of 30 site SEO optimized to promote these domain names have a more authoritative, rank up, the news event has already become a thing of the past.
The official use of corporate web sites difficult. The different pages on the same site do not usually occur several times in front of the search results appear twice even if the good. Google even second-level domain name under the same main domain. To build more than two domain names for Baidu, a domain name, can achieve multiple rankings, but tend to be suspected of cheating, it may outweigh the benefits. Dell Vostro 1710 AC Adapter
So the network of public relations crisis is not a good way to do on their own website.
A closer look at the negative information returned by the search engine will find that most of these news or comments from the have the authority of the forum, news portals, bookmarking sites, blog and other places. This is why the use of SEO network crisis public relations and social networking sites are closely linked, because the top surface of negative news on many of which are social networks. Dell Inspiron N5110 AC Adapter
Take these negative news extrusion two, the best way is in these, has lined the front of the site on forums, blogs, news portals, bookmarking, video, released positive posts or positive news. For example, you see a negative news from the site of a bookmark, you will submit a positive news page on a bookmarking site. The top surface of the other forums, blog, news portal information also.
The content you submitted or published, and those who already have good rankings negative news have the same domain weights (from the same domain name), ranked the ability to not lose to those negative news have been 50% positive about the opportunity to more than negative news. Dell N5825 AC Adapter
The only difference is only published time later. Then further, making a few external links to positive content you submitted or published. Do not need much, a few links is enough to make these positive news page right weight than those of negative news, because very few people who post negative comments made external links back to your own comment.
Your positive message with the same domain weights, the same correlation as well as more external links, is sufficient to negative information out of the top two or three pages.
If these negative information page but there are still a lot of external links, which you encounter is a connoisseur, not ordinary consumers complain, you also need a more advanced strategy. But I can see, most of the negative information ranking because the domain name weight. What angry users rarely write negative reviews, it actually gave these comments made outside the chain.
This does not need 3 million.
Of course, this approach has its limits, have time to say.
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Created on Dec 31st 1969 19:00. Viewed 0 times.