?No logo? Design Leading the Fashion Trendby eliza
The iconic and distinctive brand?s logo is not important any more. Many international brands like Louis Vuitton, Gucci and Prada modeling their own brand impression through direct or indirect interaction with customers, which is in order to create the uttering logo.
From complexity to simple, changing of these brands? logo are not depend on the brand itself but accord to people?s aesthetic standard and fashion trend. ?No logo? design of Louis Vuitton and Gucci will lead a new fashion trend that is the low-key luxury.
This fashion trend can be seen in Louis Vuitton handbags through the brand?s fall and winter presentation 2010. Handbags with overt logo couldn?t be seen in this fashion show, instead the exquisitely made handbags were the major character. All handbags are crafted from dedicated leather in order to bring a kind of elegance. The big name?s logo was left in a small corner.
Under the condition of economic crisis, international brands are opted for a low key design for their products in order to attract customers. May be the low key design is the sales strategy , but we must admit that a low key luxury is becoming the fashion trend in today?s fashion.
Created on Dec 31st 1969 18:00. Viewed 0 times.