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Online Small Business Tips, Free Traffic For Your Referal SIte -Tips

by Selva Athithan Basic Websiter

Search Engine Optimization for Small Businesses


SEO tip,Search Engin Optimization,Small Business,Online Business,Free Traffic,Referal Program

You, too, can figure out how to land atop the search heap


Jill Caren proves that even a one-person business can get top rankings on Google. Caren runs Marlboro (N.J.)-based Expressions Photo Design, and ilovephotogifts.com, her Web site, regularly lands among the first listings for anyone Googling "unique photo gifts," the keywords she thinks potential customers are using in searches.

It wasn't always that way. Caren's previous Web site, expressionspb.com, used to get buried in search results. Caren didn't know how she could improve her standing—a process called search engine optimization, or SEO for short—and approached the Web designer who built her site. When that proved fruitless, Caren took an SEO class online and started hanging out in online SEO forums. Pretty soon, she says, "I decided to redo my site entirely. Instead of leaving it up to someone else, I did it myself, and I could not be happier with the results."

It took Caren about eight months to understand what needed to be changed and how to do it. She launched her new site in June, 2007, and attributes a 21% increase in her annual sales, to about $80,000, to the relaunch. "In less than three months," she says, "I was on the first page of Google for many of my keywords." Now she doesn't do any advertising and is able to rely solely on search to bring in business. Here's how she does it.

THE TITLE SELLS THE BOOK

Titles are easy to overlook, but they're important to search engines. On your home page, the title should give as much detail as possible about what you sell..... Read more

THERE IS SOMETHING IN A DOMAIN NAME

Your URL should specify exactly what you sell. Search engines look for keywords in a domain name that are related to the products or services a user is searching ... Read More.

BLOG ALREADY

A search engine wants to see fresh content, and blogging is a great way to provide it. Caren blogs at least three times a week. ...Read More

TRUMPET YOUR PRODUCTS, BUT NOT TOO OFTEN

This is yet another place for Caren to include keywords for her wares.....

BLUE LIGHT SPECIAL

Another opportunity to add fresh content—and score with the search engines.....Read more 

A PICTURE IS NOT WORTH A THOUSAND WORDS

Search engines cannot see images or videos, so Caren makes sure every image on her site gets some sort of short caption or description......Read More

CHART A COURSE FOR THE BOTS

Search engines use software called bots to search your site. A site map will help them find their way....Read More

Read the Full Article and Full  Free Tips Visit : Free SEO tips /Free Online Small Business Tips 

 

By

Mathi

Business SEO Tips




About Selva Athithan Advanced     Basic Websiter

109 connections, 3 recommendations, 249 honor points.
Joined APSense since, November 7th, 2007, From chennai, India.

Created on Dec 31st 1969 19:00. Viewed 0 times.

Comments

Ian Begg Committed   Marketer, Engineer
Awesome - your work here compiments what I have put together at http://affiliatenightmare.webs.com/

SEO is a huge topic in of itself.
May 16th 2010 16:18   
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