LinkedIn is a
professional network built around one’s employment capabilities. It is
often referred to (I believe somewhat incorrectly) as an online version
of your CV or resume. People who use LinkedIn expertly,
will be the first to say that this service is sorely underrated as a
place to develop business, grow your capabilities, and promote your
projects and opportunities. Here are some thoughts on amping up your
LinkedIn presenceWrite to be ReadThe first horror show I see when reading other people’s LinkedIn profiles is that they’re written completely dry, as if robots are the only thing that will read them. Though one should write with robots in mind, this is still a human network, so write as if you want someone to actually read your profile. Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. I have over 10 years experience with social media and 16 years experience in enterprise computing environments. I blend emerging tech knowledge with enterprise culture understanding. |