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So many great items

by Neil Heaton Entrepreneur
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Advertising
You can easily make money by placing ads on your site that are appropriate for your niche market. Just make sure you dont go overboard with ads and turn off your members. Personally, I have a rule to never have more than one or two ads per page of content. You can even have a feature for premium members to not see ads if your software supports that.

Affiliate Program
By setting up an affiliate program, you are essentially giving commissions to whoever helps you sign up new members. You should make your affiliate program available to other marketers and existing members. Make sure to offer a very competitive commission. I recommend 50-75% of monthly payments for each member they sign up. This may sound steep, but you need to keep in mind that these are memberships that you might otherwise not get. By offering a high commission, you attract more affiliates and bigger affiliates. What you lose in profit margin, you easily make up for in volume. Take care of your affiliates, and they will take care of you.

Send Offers To Your List
Everyone who signs up to your membership site, should be on a members email list. You can then send this list offers promoting different products or services. You can send offers of new products youve created, or even send them to affiliate offers where you make a commission. There is also the option of letting others advertise to your list. This is entirely up to you. Just make sure whatever you are sending is of high quality, and that your members can actually benefit from the offer.

Newsletter
Members can have the option of signing up to a special newsletter for a monthly fee. This newsletter will give exclusive content that is not available on the site. Newsletters are especially good with coaching programs or any other membership program that might only last for a limited time. When they are done with the coaching program (lets say it lasts three months) they now can sign up to be delivered new, up-to-date content, and you get to keep getting paid by them for an indefinite amount of time.

One final thought about maximizing your earning potential with your membership site. Most of your revenue will come from subscriptions. You need to make sure that you are retaining customers as long as possible, and renewing memberships of customers who may have canceled. To retain members, make sure your content is always at the highest possible quality. Over-deliver on everything. Be extremely active within the members community. If you set up a private forum for your members, be active on discussions within it. Listen to your members concerns, and see what you can do to help them. If a member does cancel, have an automated message go out letting them know how much their membership means to them. Offer them a discount to rejoin. Try to find out why they canceled, and see if there is something you can do to make sure it doesnt happen in the future.

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About Neil Heaton Committed     Entrepreneur

222 connections, 2 recommendations, 1,553 honor points.
Joined APSense since, May 8th, 2012, From Melbourne, Australia.

Created on Apr 4th 2013 07:21. Viewed 658 times.

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