How to Effectively tell Your Story
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_____________________________________________ When you stop to think about it, every weekly business briefing?and so too with every large event?needs to include powerful, effective testimonials (or what I like to call stories), somewhere during the presentation, for the benefit of both distributors and new guests alike. So how can you ensure you?re ready to contribute with your power and effective stories? Immediately implement the following four points: 1) Every distributor needs to create their own testimonial (story) regarding their product or service, and the money. 2) Write it down. Your story should include: your name, where you live, your background or occupation, followed by your product, or money story. 3) Practice, drill, and rehearse the words you?ve written until you can cover every point in 30 to 45 seconds. 4) When it comes to your money story, may I suggest that you consider converting your money story into your lifestyle story... After all, why would someone who is already earning $10,000 per month want to join your business? Because of the lifestyle! * Not fighting the traffic is lifestyle. * Being home with your kids is lifestyle. * Doing work that brings you satisfaction is lifestyle. * Waking up after you?re finished sleeping is lifestyle. Instead of earning $400 in your home-based business, ask yourself: "What am I doing with the $400?" And if your answer is that you are buying back some of your life, i.e., instead of retiring at 65 you?re going to be able to do so at 55?that?s lifestyle. What sounds more impressive? "I earn $700 per month in my home-based business..." or "With the extra money our business provides, we were able to take another two-week dream vacation in the middle of February to Aruba!" Take the time to prepare your product and lifestyle story. Write it all down and practice both until you know them?like you know your own name. Then, make sure you inform your local leadership team that you?ve got two powerful and effective stories, and you?re ready to let the world know.... Creating Your Story Keep your story to 30 to 45 seconds! Your goal is to relate, relate, relate, to as many people as possible. Include: your name, your location, your background, how you were introduced to the business, or why you decided to become a distributor, and what your business has done (or is doing) for you... Remember relate, relate, relate! Example: "My name is Tina Gregory... My Husband and I have three grown children and live in Virginia. Prior to becoming a distributor with the XYZ Company, I had gone from an Elecrician's helper, to Electrician in charge of my own crew, to a small business owner... And then this home-based business just kind of fell in my lap. Well, I took a look, liked what I saw, got involved, and using the system they taught me, went to work on very a part-time basis... Today, just four short years later, I earn over $100,000 a year, my husband and I take great vacations every few months, and I?m still only working part-time! I guess you could say that getting involved with this business continues to be one of the best decisions I have ever made." A total of 38 seconds! This story relates to: Virginia, married, children, family, blue collar worker, skilled trades, technology, fore-man, small business owner, there is a system you can follow, part-time, six figure income, travel/vacations, this is the right decision, freedom. Because if you would just take a few minutes and create this simple and yet extremely vital aspect of your business, and then teach this secret to all those on your team, you will keep more distributors excited about the possibilities, and sponsor more guests too.... All the best, Tina Gregory Please feel free to download my free ebook "Success in 10 Steps" to see exactly how I went from manual labor to Professional NetWork Marketer. The URL is here; http://ontherise.successin10steps.com/?mad=10960 Have an awesome day! |
